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9 of 9 people found the following review helpful
4.0 out of 5 stars The basic smart course in sales techniques, 1 Sep 2006
By 
Rolf Dobelli "getAbstract" (Switzerland) - See all my reviews
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Seldom is a book as aptly named as Selling 101. This is a true primer on the ABC's of selling. Author and sales expert Zig Ziglar walks you through the sales process, teaching you how to find prospects, overcome "call reluctance," pose the right questions and ask for the order. He touches on all of the fundamentals, using examples from his experiences to illustrate his main points. His brief, concise prose is easy to understand and even easier to incorporate into your sales practices. The seasoned sales professional will not find anything new in this basic textbook, but we recommend it to anyone who is new to selling, particularly if you lack a mentor to give you this kind of guidance. This handy manual will provide know-how that is usually gained only by experience in the field.
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5.0 out of 5 stars Good sound advice from the late great zig Ziegler, 1 Jan 2013
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I have been a fan of zig Ziegler for several years, ever since I read he secrets of closing the sale... That book changed me from being a mediocre sales person into a consistent top seller for my company and sales person of the year last year...I bought this as a refresher and am already seeing the benefits ... Great kindle book.
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