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4.0 out of 5 stars AhA!, 13 Mar 2013
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J. Littler (Bristol UK) - See all my reviews
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Good fun, amusing examples, and a real feel for that sudden jump of intuition when insight suddenly comes to the scientist
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5.0 out of 5 stars Daedalus done good!, 12 Jun 2012
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I don't know why, given the awe I feel for the author, it's taken me several months to write this tiny little review. David Jones' excellent book may have had its roots in a lunchtime stroll I enjoyed with him around the sunken garden in the grounds of IBM's UK software laboratory in Hursley in the summer of 2004. But those roots have very clearly been nourished by a life-long creative impulse, coupled with good-natured humour, that I can only deeply envy.

He seeks to explain, using his scientific and engineering background, all the diverse forms of human creativity across the arts, the sciences, and indeed the act of writing itself. If you've ever encountered "DREADCO" or that charmer Daedalus (which you could have done regularly during the last 40 years or more in "New Scientist" magazine, the "Guardian" newspaper, and the journal "Nature") you will already have a good idea of what to expect: the unexpected, sideways, offbeat examination of everyday phenomena (across the whole arena of what used to be called natural philosophy) from sometimes bizarre and often highly amusing angles.

Jones is a master of the seemingly-casual anecdote, and his book is a lot of fun, though with an entirely serious purpose behind it. After all, if one thing is blindingly obvious, the human species needs to be able to recognise and nurture its creative geniuses more than ever as we blunder along steering Spaceship Earth into the future.
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