Top critical review
3 people found this helpful
on 8 December 2009
Just a short review on a particular issue with this album. Loudness.
Overall this album seemed good but not great. there's great tracks here (Heads will roll, zero) and only a few weaker numbers, but overall it seemed of a level of song writing of their previous work, just oddly difficult to like. I waited for it to grow on me more and I really struggled to get why it didn't seem to work for me. i'd also note that their "new sound" didn't bother me at all - I like both rock and dance music so the new synth driven sound should be right up my street.
About that time I read an article on music being produced that was overly loud - i.e. where all sounds are amped up for instant wow factor, but at the loss of dynamic range (i.e. there's no quiet at all - just a flattened block of uniform volume levels), and this triggered a light bulb moment on how I feel on listening to Its Blitz. I'm not 100% sure if the way this album sounds is a result of suffering record-company/production decisions to turn it up, but if not I'd say that the band have themselves made an album that suffers the same effects.
Either way, there's very little change in tone throughout, and it does seem like there's no range of volume, just one ongoing, undifferentiated blast. Maybe that's why they call it It's Blitz. For me, it makes it a hard listen - quite tiring on the ears, and more importantly lacking in the emotional depth that made their best previous work (e.g. "Turn Into") so special.
Perhaps this sounds great as a ringtone. Will need to revisit this album on the smallest speakers I own to work out what they were up to...!