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25 Reviews
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7 of 7 people found the following review helpful
5.0 out of 5 stars Back to the drawing board
I use a lot of training techniques as part of my role. this book starts off very simply and in fact I nearly gave up because it all seemed very obvious. I kept going back to it to consolidate and develop my understanding and found it to be a very powerful tool for focussing and developing ideas.
I am going to use it on some of my clients to see if it makes a...
Published on 1 Aug 2009 by Mrs. K. O'RAFFERTY

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16 of 16 people found the following review helpful
3.0 out of 5 stars The author should have followed his own advice
This would have been a handy volume with some good ideas had it been halved in size. Unfortunately the author has made it hard for the reader by surrounding his points with too much verbiage. I looked forward to reading this book, but found wading through the text, which at times seems aimed at 10 year olds, very off-putting. More examples and fewer words would have...
Published on 1 Sep 2008 by John


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8 of 13 people found the following review helpful
1.0 out of 5 stars Waste of good napkins, 25 Nov 2010
A masterful example of a spinning out enough content to fill a napkin to book length. Takes in the standard psycho-tosh (left brain right brain etc...) you've read before to sell you the massive idea that... pictures can communicate and help you think. The irony of a hugely overlong book about visual thinking is the only pleasure I took from it.

If you must, there's a 3 image summary at the back of the book with a swiss army knife metaphor that the author has a character say 'is all I need to remember about visual thinking'.
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2 of 4 people found the following review helpful
1.0 out of 5 stars Money for old rope, 1 Dec 2010
A masterful example of a spinning out enough content to fill a napkin to book length. Takes in the standard psycho-tosh (left brain right brain etc...) you've read before to sell you the massive idea that... pictures can communicate and help you think. The irony of a hugely overlong book about visual thinking is the only pleasure I took from it.

If you must, there's a 3 image summary at the back of the book with a swiss army knife metaphor that the author has a character say 'is all I need to remember about visual thinking'.
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0 of 1 people found the following review helpful
3.0 out of 5 stars Ok but hardly earth shattering, 14 Jan 2011
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This book is okay and by no means bad information. But it's far from revolutionary and I found it a bit obvious especially if you've read any similar stuff before.

If this sort of stuff is brand new to you then its worth a read but itherwise I'd give it a miss.
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0 of 1 people found the following review helpful
3.0 out of 5 stars Expected better..., 30 Aug 2010
"The Back of the Napkin: Solving Problems and Selling Ideas with Pictures" explores the power an image can yield as a conveyor of ideas or concepts. Although it was recommended to me as a friendly way to learn about modeling languages (a rather work related topic), its not at all a technical book. Instead it aims to convey its ideas to the general public, demystifying the use of our innate visual thinking. By a series of business stories the author describes how simple sketches over a napkin (or similar) can explain complex ideas with ease, as a counterpoint to ordinary and sleep-inducing powerpoints/bullet point presentations. And, if you don't consider yourself, as I don't, "a drawing person", you'll get a lot of encouraging throughout the book, as it makes a point in defending that if you can draw a stick figure you're up to the job.
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0 of 1 people found the following review helpful
2.0 out of 5 stars OK. But not great., 28 July 2009
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David (Sheffield, UK) - See all my reviews
Nice idea. Well presented. Not quite what I was expecting as it was more about business than simply ideas and how to present them.
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Back of the Napkin: Solving problems and selling ideas with pictures
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