on 25 October 2013
I bought this based on the cover's combination of Woodstock logo, "Sugar, Sugar" and hippie fashions etc., which indicates a collection of cartoons relating to the youth culture of the late 1960s. In reality, the vast majority of the content is from 1960-1966. One story makes a reference to the peace movement, and one fashion page shows bell-bottoms, but the rest is completely unrelated to the cover art, with the one story from the late 1960s, "The Line", being mainly a retread of a famous cartoon short, "Duck Amuck", from 1953. This album is such a shameless case of luring the customer in with false marketing that in the future I will avoid buying albums from Archie Comics Publication.
Archie comics have been around in America for over seventy years now, and are a cultural institution. The stories of 'typical teen' Archie Andrews from the small town of Riverdale, and the love triangle involving him and nice girl next door Betty Cooper and her spoilt rich friend Veronica Lodge have captivated many a generation.
Archie comics have always moved with the times and the look of them has changed as fashions have. They've also always drawn on pop culture and fads of the times for story ideas.
This is another in the series of volumes that reprints some of the best Archie stories from various decades. In this case, it's another helping from the 1960's. The time of Beatniks and new style hairdos and giving peace a chance.
As with the other volumes in this range it runs for just under one hundred pages and contains fifteen stories. Plus pin ups and covers and other Archie art from the time. There's also an introduction by an expert on pop culture of the period. A time when an Archie tv cartoon series led to a certain song called Sugar Sugar becoming an enduring hit.
This is one of the best volumes in this collection because not all the stories draw on pop culture for the idea. Some manage to find new twists on the relationships between the characters. And some have punchlines and moments that are absolutely laugh out loud funny.
It's another fun collection of Archie from a time long gone, and a very entertaining read.