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on 7 October 2012
As someone who first went into reference publishing almost 15 years ago, I found this book incredibly helpful and exactly the kind of thing I needed. The industry has changed enormously over the time I've worked in it, and keeping up with new digital technologies, and their associated management practices and business models is a huge challenge. This book does a great job of explaining all of these, in a practical way that I can directly apply in my career.
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