Shop now Shop now Shop now  Up to 50% Off Fashion  Shop all Amazon Fashion Cloud Drive Photos Shop now Learn More Shop now Shop now Shop Fire Shop Kindle Shop now Shop now Shop now

Customer Reviews

4.0 out of 5 stars14
4.0 out of 5 stars
Your rating(Clear)Rate this item


There was a problem filtering reviews right now. Please try again later.

on 14 November 2014
intersting book with insights of corporate lives.
0Comment|Was this review helpful to you?YesNoReport abuse
on 17 April 2007
For anyone who is, or is about to become an entrepreneur, you probably should read this book. However, I'm applying such faint praise because the book itself is OK, but fails to include any real analysis in its text.

The 32 chapters are made up of verbatim interview with founders of various companies (some big and some small) and many of those interview contain real gems - actual applicable lessons for would-be entrepreneurs. But there's a whole of lot text which isn't really that interesting which the reader needs to work their way through to get to those lessons.

All in all, worth the money, but would really have benefitted from some analysis.

I've blogged about this at [...]
11 comment|8 people found this helpful. Was this review helpful to you?YesNoReport abuse
on 6 February 2008
I enjoyed this tale of ideas, optimism, challenge, toil and learning. The originating premise of the book was to track a great code project from inception to market, but turned into a slightly embarrassed fly-on-the-way tale of a software team lost in the woods. The book is informative, well written and deals with the topic with clarity and insight. The pace slows towards the end, but this feels more of a reflection of the project. It also has the virtue that the project is still ongoing (and the latest build available for download), and its passage is well documented on the web. This gives a rare opportunity to see how the design decisions and characters in a project contribute to an end product. I would have given 4 stars for the book, but the ability to look at the ongoing project with the back story is worth 5.
0Comment|Was this review helpful to you?YesNoReport abuse
on 3 April 2012
I greatly enjoyed this book. The interviewer gets the subjects talking and doesn't inhibit in any way. It's fascinating to hear what the founders have to say. The founders interviewed cover the PC and Web revolutions and represent a diverse set of technology companies. As a reader, I have affinity for some of the companies more than other, but all of the interviews are revealing and have merit.

The Kindle version suffers from bad typesetting and does a major disservice to the reader. If the content hadn't been quite as engaging, I'd have given up. The typeface renders poorly, has low legibility, and cannot be switched. Some of the line breaks are erratic, ie missing or overdone, and occasionally the individual words are not aligned to the base.
0Comment|Was this review helpful to you?YesNoReport abuse