on 9 March 2007
I felt that Johnson & Scholes could have written more cases, especially on mergers and acquisitions.
It is well written, well laid out and follows a methodology of examining business situations and creating cases from it. Each case is examined on its own merits and focuses on results. They are very specific and focused.
It has enough cases to get a practical view of what the text writes about but its hard to find other real life examples to practice on. You have to analyse the methods yourself and develop your own methodology of approaching a business problem. It is an excellent start.
This is one book I will not lend out.