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8 Reviews
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3 star:
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5.0 out of 5 stars excellent book
top book, recommend everybody involved in Social Media should read this great book. Want to build your business fast using social media, buy it then.
Published 17 months ago by Amazon Customer

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27 of 27 people found the following review helpful
1.0 out of 5 stars Laughably weak - has nothing to do with Marketing
The blurb above says the author has written 112 books, and the blurb in this 2009 book says 108, I am surprised it is not higher as 'writing a book' seems to be mostly copying and pasting screenshots and rephrasing the help text from Facebook. To be fair he has also asked a few pundits to share 'secrets' with him. None of them seem to be that qualified to do so and mostly...
Published on 13 Sept. 2009 by D. Rafferty


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27 of 27 people found the following review helpful
1.0 out of 5 stars Laughably weak - has nothing to do with Marketing, 13 Sept. 2009
By 
D. Rafferty (London, UK) - See all my reviews
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
The blurb above says the author has written 112 books, and the blurb in this 2009 book says 108, I am surprised it is not higher as 'writing a book' seems to be mostly copying and pasting screenshots and rephrasing the help text from Facebook. To be fair he has also asked a few pundits to share 'secrets' with him. None of them seem to be that qualified to do so and mostly it is the same pundit. What is really disappointing about this book though, beyond the lack of content and poor style is that it is totally missold. The book spends nearly all its time taking the reader through making a page and other basic features of being a Facebook *user*. Little if any time is devoted to *marketing* in Facebook. Where are the case studies of organisations and campaigns that have been successful? Where is the analysis? Where are the trends? What should one bear in mind (beyond the chillingly obvious, 'don't spam')? There is a great book to be written about social media and marketing. This is so very not it.
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10 of 10 people found the following review helpful
2.0 out of 5 stars Pretty poor, more like an instruction on how to use facebook, 24 Nov. 2009
By 
J. Zhang "Jimmy Z" (Birmigham UK) - See all my reviews
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
A pretty poor book. Doesn't tell much about marketing at all. It seems like an instruction book on how to use facebook, and lets face it, most people who want to market on facebook already will have some basic knowledge, and this book does little to add to that knowledge.
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5 of 5 people found the following review helpful
2.0 out of 5 stars Out of date, 4 Dec. 2009
By 
Nikki Pilkington (France) - See all my reviews
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
An OK book with some sounds marketing principals, but too out of date to be truly useful.
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3.0 out of 5 stars Facebook Marketing, 5 July 2013
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
This is an excellent and in depth review of a very popular book. It is however very difficult for any author on this subject to keep up to date as FB are continually updating their page presentations.

However a great read and some excellent tips.

Would recommend to all.
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5.0 out of 5 stars excellent book, 24 Dec. 2013
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
top book, recommend everybody involved in Social Media should read this great book. Want to build your business fast using social media, buy it then.
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5.0 out of 5 stars Facebook Marketing, 30 Jun. 2012
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Mr. Eric Sutherland "Business Mechanic" (Greater London, UK) - See all my reviews
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
Helped to increase my knowledge about using Facebook and went over some of the ideas online and felt comfortable in using them for my Business.
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4.0 out of 5 stars Four Stars, 11 May 2015
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
good
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7 of 18 people found the following review helpful
5.0 out of 5 stars Facebook Marketing, 20 Nov. 2008
By 
Tami Brady "Integrated Whole Health" (Calgary, Canada) - See all my reviews
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This review is from: Facebook Marketing: Leverage Social Media to Grow Your Business (Paperback)
When many people think about Facebook, they tend to think of a social network for the younger generation. They assume that Facebook is just a glorified chatroom. Therefore, when doing social marketing, most businesses focus on MySpace and Linked In.

Facebook Marketing states that businesses that exclude Facebook in their social marketing are missing out on important opportunities. There re countless ways that individuals and companies can be noticed, without spamming. If done properly, social networking and even advertising on Facebook can provide a good deal of promotion for any business.

Facebook Marketing takes the entrepreneur through the process of setting up a Facebook account and then making the best use of the network's applications. It also gives information on how to advertise on Facebook. Throughout the book is advice on best practices and how to assure that you won't be accused of spamming.
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Facebook Marketing: Leverage Social Media to Grow Your Business
Facebook Marketing: Leverage Social Media to Grow Your Business by Steven Holzner (Paperback - 28 Aug. 2008)
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