Shop now Learn more Shop now Shop Clothing clo_fly_aw15_NA_shoes Shop All Shop All Amazon Fashion Cloud Drive Photos Shop now Learn More Shop now Shop Fire HD 6 Shop Kindle Paperwhite Shop now Shop Now Shop now

Customer Reviews

5
2.6 out of 5 stars
5 star
2
4 star
0
3 star
0
2 star
0
1 star
3

Your rating(Clear)Rate this item
Share your thoughts with other customers

There was a problem filtering reviews right now. Please try again later.

9 of 10 people found the following review helpful
on 6 August 2012
Unfortunately the copy doesn't make it clear that this book was written in 2007 and not been updated since, so you will find that it's woefully out of date. It was compiled before the social media revolution, and doesn't even mention Facebook or Twitter, let along Pinterest or Tumblr. MySpace seems to be where to put your money though!

Please withdraw this book from the market or create an updated one for now. Digital marketing moves fast and these books need to keep up.

But if you're still listening to McFly and the Sugababes, and think The Bourne Ultimatum is the hottest thing out, this book is for you.
11 commentWas this review helpful to you?YesNoSending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
12 of 14 people found the following review helpful
on 21 May 2007
If you have a website that needs updating or you are thinking of reviewing your marketing strategy buy this book. If you are even thinking about a website, buy this book. It covers the basics for complete newbies (e.g the difference beween the world wide web and the internet) but also addresses how your website can/should/might fit into your marketing plan. Find out about search engine optimisation, advertising and affiliate programes. It also covers blogging, Myspace and other things I'm probably too old to know about (but no longer will I have to ask a teenager).

A wealth of material to help you beyond the web of confusion.
0CommentWas this review helpful to you?YesNoSending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
on 28 March 2015
I made the mistake of purchasing this book... not a good idea. Digital marketing changes so quickly that this book is kinda irrelevant. (Published in 2007; FaceBook was barely out, twitter didn't exist and you can forget about Pinterest.)
0CommentWas this review helpful to you?YesNoSending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
on 10 July 2015
Arrived fast, well packaged. The book itself bored the life out of me to the point that I now don't even work in marketing it was that tedious
0CommentWas this review helpful to you?YesNoSending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
on 17 October 2014
perfect
0CommentWas this review helpful to you?YesNoSending feedback...
Thank you for your feedback.
Sorry, we failed to record your vote. Please try again
Report abuse
     
 
Customers who viewed this item also viewed
Successful Digital Marketing in a Week (Teach Yourself)
Successful Digital Marketing in a Week (Teach Yourself) by Nick Smith (Paperback - 28 Feb. 2014)
£7.99


Web Marketing All-in-One For Dummies
Web Marketing All-in-One For Dummies by John Arnold (Paperback - 26 July 2012)
£19.98
 
     

Send us feedback

How can we make Amazon Customer Reviews better for you?
Let us know here.

Sponsored Links

  (What is this?)
  -  
Learn SEO, PPC,Social Media & More! On-Demand Access 24x7. Start Today!
  -  
Learn online marketing, SEO, SEM, social media and more. Get started.
  -  
Deliver Coupons to Customers. Request Your Free Demo Today!