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4.8 out of 5 stars12
4.8 out of 5 stars
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on 18 February 1999
This book is a summation, and a deceptively simple one, of the MRI's research into change: what it is, how it happens and how to stop it. The findings, stories and approaches presented will be generating new thoughts in readers into the next century as well. Quite simply reauired reading for therapists, change agents, facilitators and consultants.
I've thought this for five years, and have as yet found no reason to revise my views. Only time will tell if this work is to receive the acclaim it fully deserves.
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on 7 May 2012
I've read a couple of books on insights but this one is the very basic one of all: simply explained in point to point chapters as well as keeping the context and the overall picture sharp. Well done.
Magically written and in a way you would unravel a bunch of wires tangled up in several knots: piece by piece and always with the end in mind. Fantastic explanation of the construction of self reflecting pseudo solutions in problem forming actions: more of the same.
Where the second level change creates the real solution: the one you might just not see on your radar within your frame of thinking.
Absolute must for directors, managers and staff to create a better team in understanding each other and your Self.
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on 4 May 2014
When I was an undergraduate I loved these books around Paulo Alto Institute. These are very clever books with great and thought provoking. Especially when you read that these people challenged Brandler and Grinder with the NLP nonsense as being empirically inept and lacking any kind of validity. There were great minds and this book regarding change is the basis for any therapeutic or for anyone providing support or working with people. You may also look at EMDR as another pseudoscience as NLP. But this book and author checks out very highly on my list.
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on 17 June 2011
This book surprised me - I thought it would be good, but not this good. Whilst many have applauded 'Nudge'. this book, like 'Herd', is far ahead. Very readable, though the examples towards the end get a bit tedious - and really are fillers.
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on 22 January 2013
The first part of "Change" is simply brilliant. In fact, I fully belive the concepts delivered have an incredible potential and can be used for a lot more than explained within.

The second part is just run of the mill reframing techniques. Very useful if you don't know them, but quite standard if you do. Still, the first part makes this book a must!
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on 19 June 2016
An amazing and incredibly insightful read that I would recommend for everyone. The first part is a bit heavy on the theory and takes some getting into, but is absolutely worthwhile, and overall this is an incredible, life-changing, book.
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on 7 June 2014
I just love the way these guys were thinking. The first two chapters are a bit hard going but relevant to what follows, the rest of the book is quite easy to read and understand. A great introduction to a very interesting subject.
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on 11 January 2015
interesting although it is good to have basic philosophy and logic in the bag.otherwise may be quite hard to digest.
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on 3 August 2014
This is a fantastic book because it does exactly what it says on the label. Your change is your choice.
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on 4 March 2016
Great, and delivered quickly :-)
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