Top positive review
5 people found this helpful
Great guide for novices and old hands alike
on 9 December 2013
My curiosity was piqued by the reviews - and the reviewers, some well-known names - so I bought this book wondering if it would teach me anything I didn't already know.
I've finished it with heaps of new ideas to apply, hence my recommendation for old hands and networking novices alike.
Things I like:
Lots of real-world examples, from the author's own business and networking experience as well as other business people from a range of services.
Clear action points at the end of each chapter to get the reader applying the tips and techniques.
All kinds of networking are covered, both face-to-face and online. Whether it's business referral networks or conferences, to less formal meet-ups there are good ideas for preparing ahead, 'working the room' and following up.
Good tips on social media too: I like the idea that the author only friends someone on FB is she's had them to dinner at her house.
Since the book was published there have been some changes in social media, such as no more Google Reader or LinkedIn Answers, and new channels have come along.However, the basic principles given are still very sound.
Lots of suggested websites and further resources to find out more, including free downloads from the author's site (registration required).