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10 Reviews
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24 of 25 people found the following review helpful
5.0 out of 5 stars An excellent text from a true craftsman
Whether a practicing professional, an academic or a student, this book provides an excellent overall insight into the world of E-Business. Whilst one or two areas do assume some prior knowledge, none the less, the author has provided a succinct and comprehensive coverage of all the major topics and elements that make up E-Business.
There are excellent examples...
Published on 25 Feb 2002 by G. R. Brooks

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3 of 4 people found the following review helpful
2.0 out of 5 stars It's there but it's hard work and it's really old
This is not a bad book. There is valuable information in there for anybody interested in doing e-commerce.

The problem with this book is that you have to go through so much agony to actually find the information. It is 764 pages long and could have been really great if a good editor had cut it down to half - or a quarter.

As it is, you have to sift...
Published on 3 Jun 2011 by Anders


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24 of 25 people found the following review helpful
5.0 out of 5 stars An excellent text from a true craftsman, 25 Feb 2002
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Whether a practicing professional, an academic or a student, this book provides an excellent overall insight into the world of E-Business. Whilst one or two areas do assume some prior knowledge, none the less, the author has provided a succinct and comprehensive coverage of all the major topics and elements that make up E-Business.
There are excellent examples provided to illustrate points made and topics discussed.
The B2B case study that runs throughout the text with self assessment exercises in every chapter for the reader to apply the learning from each chapter is a superb idea and provides the reader with the opportunity to synthesize their knowledge as they progress through the book.
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2 of 2 people found the following review helpful
5.0 out of 5 stars Great book!, 18 Mar 2011
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This review is from: E-Business and E-Commerce Management: Strategy, Implementation and Practice (Paperback)
This is a great book. Been reading it for a year and even though I bought it for a specific module while studying Business Information Systems at master lever, I remember myself going back to it for almost every essay I had to write. It is very useful as it covers a wide range of topics and gives you a good understanding of the modern e-businesses and networked organizations. Although it doesn't go in much detail for each topic (besides, each topic could be a book itself), here you can find explanation about many many terms that you will probaply hear or learn about at work (CRM, ERP, VOIP, ...). So it gives you an understanding of how things work in an e-business environment and when you get the actual job you will go back and say...'Hey..I've heard that before'. Really good book.
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3 of 4 people found the following review helpful
2.0 out of 5 stars It's there but it's hard work and it's really old, 3 Jun 2011
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This review is from: E-Business and E-Commerce Management: Strategy, Implementation and Practice (Paperback)
This is not a bad book. There is valuable information in there for anybody interested in doing e-commerce.

The problem with this book is that you have to go through so much agony to actually find the information. It is 764 pages long and could have been really great if a good editor had cut it down to half - or a quarter.

As it is, you have to sift through so much irrelevant content that you will struggle to turn each page and this actually hinders the level of understanding of all the good stuff.

As another reviewer writes, there is just way too much of "this was covered in section X" and "this will be covered in section Y". Too many trying-to-be-pedagogical exercises. Way too many unnecessary words. This book just needs to get to the point.

Add to this that the language is very poor. The book has the feel of an over-ambitious MA thesis with so many references and cross references and so much dreary language that it will make you consider whether you want to get into the world of e-commerce at all.

Finally, it is in dire need of an update. You will find heaps of case studies from the nineties! Yes, nineties. This is more than a decade ago, and a decade in internet-time is the same as a century. Here and there you will find an extremely brief (a few lines) "update" to what has happened between 1999-2010. Say you are looking for something as basic in 2011 as using Facebook in an e-business context. Forget about it.

As for now, it's two stars from me. But with some hefty editing, updating and spicing up of the language, this could actually be a really valuable book. Maybe the 2011 edition will offer some of that.
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5.0 out of 5 stars A little heavy, 12 Jun 2014
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But an excellent book. If you are using this for research into e-business and commerce it provides a useful insight and a starting point to research. I used it extensively for an MBA course, but alone it is not enough.

A little heavy on examples perhaps but they provide the reader with ideas where to investigate further for research based projects.
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5.0 out of 5 stars E-Business & E-Commerce, 4 April 2014
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This review is from: E-Business and E-Commerce Management: Strategy, Implementation and Practice (Paperback)
I needed this book for a University course that I am studying and the content has been extremely useful. Anyone who has an interest in E-Commerce and E-Business should give it a read, its a great introduction into the area.
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5.0 out of 5 stars Dave Chaffey, 29 Jun 2013
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Top product for a good price and quality, excellent read for university and work which i made the purchase for. I can't complain.
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6 of 11 people found the following review helpful
3.0 out of 5 stars An integrated but confusing first effort, 13 Mar 2006
The most annoying thing in a book, is telling you to see forward, without having explained the concept before. Imagine the case that you are a student, and that this is the main course textbook. -What do you do then?
Listen potential buyer, this book is very good, by the fact that it explains in an as much thorough way possible new concepts of e-business and e-commerce, but what is the point, if its mixing things up (organizational restructuring), or telling you again and again that this will happen in two chapters and 10 pages forward. I keep going back and forth, trying to focus my attention in one chapter that continuously tells me to look elseware.
Despite that, I think David Chaffey did a very good work as a first effort to introduce the concepts, but as far as a key college textbook, I would be rather careful!
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6 of 12 people found the following review helpful
5.0 out of 5 stars Excellent academical book, 20 Nov 2003
By 
J. W. Moore "I'm easily pleased" (Reading, UK) - See all my reviews
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As someone studying for a degree in eCommerce, this book on the management side of the discipline was very useful. Not only would it be useful to eCommerce students, but also to general I.T. and business students as well as non-academical people wanting to gain an understanding of how eCommerce and eBusiness is managed by the companies of today.
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0 of 2 people found the following review helpful
5.0 out of 5 stars Excellent, 11 Feb 2010
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This product come very quickly and in good condition. High quality product and would definately recommend.
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4 of 12 people found the following review helpful
5.0 out of 5 stars E-BUSINESS AND E-COMMERCE MANAGEMENT, 9 May 2004
As someone studying for a degree in eCommerce, this book on the management side of the discipline was very useful. Not only would it be useful to eCommerce students, but also to general I.T. and business students as well as non-academical people wanting to gain an understanding of how eCommerce and eBusiness is managed by the companies of today.
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