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5.0 out of 5 stars an allegory of marketing, 28 Aug 2012
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This review is from: Marketing Literature: The Making of Contemporary Writing in Britain (Paperback)
Extremely well written. This lady is very clear about a few things, and puts them all in a line very clearly. I am not overly interested in marketing but I'm interested in literature, and it reads as such - not as a mere marketing promptuary. For one like me who abhors marketing, it was a pleasant read - a necessary one at the time I was doing a module in journalism, and surprisingly witty - I read it like a Jane Austen
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Marketing Literature: The Making of Contemporary Writing in Britain
Marketing Literature: The Making of Contemporary Writing in Britain by Dr Claire Squires (Paperback - 21 Aug 2009)
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