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on 24 February 2004
This book is a splendid introduction to theories about visual culture. It opens up the sociological / psychodynamic / anthropological theories that exist about the visual media to laymen. Another good thing is that they do not focus on high culture visual media, but also on film, television, advertising, etc. This is what makes the book valuable to people who are specialized in neighbouring fields and who wish to know more about visual media (for instance, marketeers, perception psychologists, therapists, people studying politics, etc.). On every topic the background literature is made accessible by good references and a short introduction to these references. This is really helpful! For instance, i always wanted to know more about Barthes theorizing about myths, and how that applies to advertising, with this book i have a good introduction, but also a good guide that tells me how to find the relevant and more up to date literature on this topic.
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on 20 November 2003
This book is easy going introductory reading for undergraduate courses on the subject. It's relatively short, has lots of pictures and photos and is mostly about advertising, tv, and popular culture. It makes a nice change from weighty pompous academic essays and it's engaging and intelligent.
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on 15 April 2014
I bought this book while I was studying and writing my dissertation and this is the best book ever when concerning photographic visual culture. Recommend to anyone who'd like to read and learn more into depth about photography. Fast delivery. Great seller!
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on 18 April 2013
Considering that it is an older edition that I got, it is not in all parts up to date but it helps to get done what is needed for the uni work. Prompt delivery.
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on 18 July 2012
The book give a good level of information on the topic and has helped me a lot with the writing of my essay. It came in perfect conditions even if second hand. Very pleased!
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on 15 March 2013
Needed for art course so money is tight and having shoped around found this book at a a ggod price.
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on 3 December 2014
item arrived quickly and safely - many thanks
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on 2 January 2015
Very interesseting reading.
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on 11 August 2015
good
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