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1 of 1 people found the following review helpful
5.0 out of 5 stars The Definitive Content Marketing Primer, 20 Dec 2013
By 
D. W. Kessler - See all my reviews
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This review is from: Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less (Hardcover)
No one knows more about content marketing than Joe Pulizzi, founder of the Content Marketing Institute. He has not only done it all himself, he also knows everyone else who has (that's why this book is packed with so many excellent examples and case studies).

Joe first convinces you that content is the way to go. It's a compelling case.
He then takes you through every important aspect of content marketing, one at a time, showing how it's done and why.

If you're new to content marketing start here.
If you're not, start here anyway.
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5.0 out of 5 stars Content for breakfast, lunch and dinner, 23 Feb 2014
By 
Adrian N Bell (Dubai United Arab Emirates) - See all my reviews
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This review is from: Epic Content Marketing: How to Tell a Different Story, Break through the Clutter, and Win More Customers by Marketing Less (Hardcover)
Joe Pulizzi is the Content Marketing guru second to none.

Read this, live by this and just eat up everything this man says.
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4.0 out of 5 stars A good read that should help any business improve in content marketing, 15 Nov 2013
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Mr "viperedge" (Hemel Hempstead, United Kingdom) - See all my reviews
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For anyone wondering how important content is for their website or wishing to roll out a content marketing plan, this is a good book to read.

The first half of the book is very useful and there are some great examples of success stories.
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5.0 out of 5 stars Masterclass, 7 Nov 2013
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Joe Pulizzi is the undoubted content marketing expert. Full of great examples and advice to make a real big impact to your organisation.
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