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byBen Acheson "Ben Acheson SEO" (Hertfordshire)
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Ben Acheson: Digital & Internet Marketing book choices (9 October 2010)
This list includes:
Internet Marketing: Strategy, Implementation and Practice (Financial Times (Prentice Hall)) by Dave Chaffey 4.5 out of 5 stars   (22)
Digital Marketing: Strategies for Online Success by Godfrey Parkin 4.5 out of 5 stars   (13)
The New Rules of Marketing and PR: How to Use News Releases, Blogs, Podcasting, Viral Marketing and Online Media to Reach Buyers Directly (New Rules of Marketing & PR: How to Use Social Media, Blogs,) by David Meerman Scott 4.1 out of 5 stars   (22)
--> See entire list
Ben Acheson's Social Media Marketing (SMM) Book choices (9 October 2010)
This list includes:
The Social Media Marketing Book by Dan Zarrella 3.6 out of 5 stars   (5)
Inbound Marketing: Get Found Using Google, Social Media and Blogs (New Rules Social Media Series) by David Meerman Scott 4.6 out of 5 stars   (23)
Social Media Metrics: How to Measure and Optimize Your Marketing Investment (New Rules Social Media Series) by David Meerman Scott 4.4 out of 5 stars   (7)
--> See entire list
Ben Acheson's recommended E-Commerce books (9 October 2010)
This list includes:
E-Business and E-Commerce Management: Strategy, Implementation and Practice by Dave Chaffey 4.4 out of 5 stars   (9)
Strategies for E-Business: Concepts and Cases by Prof Tawfik Jelassi 5.0 out of 5 stars   (1)
Web Design: E-commerce (Icons Series) by Julius Wiedemann 4.0 out of 5 stars   (2)
--> See entire list
Search Engine Optimisation (SEO) www.benacheson.com (7 July 2010)
This list includes:
The Art of SEO (Theory in Practice (O'Reilly)) by Eric Enge 4.6 out of 5 stars   (37)
Books Mean Business: How to Get More Visitors to Your Website: A Guide to Successful Search Engine Optimisation by Marc P Summers 3.4 out of 5 stars   (5)
The Truth About Search Engine Optimization by Rebecca Lieb 3.5 out of 5 stars   (2)
--> See entire list
Business: books recommended by Ben Acheson (27 November 2009)
This list includes:
Business: The Ultimate Resource by Bartlett Chris et al 4.6 out of 5 stars   (7)
Strategy: Create and Implement the Best Strategy for Your Business (Harvard Business Essentials) by Harvard Business Essentials 4.6 out of 5 stars   (5)
Strategy: Process, Content, Context by Bob De Wit 4.0 out of 5 stars   (8)
--> See entire list
Information Technology: books recommended by Ben Acheson (31 October 2008)
This list includes:
Information Technology for Management: Transforming Organizations in the Digital Economy by Efraim Turban 5.0 out of 5 stars   (1)
E-Business and E-Commerce Management by Dave Chaffey 4.7 out of 5 stars   (11)
Business Information Systems: Technology, Development and Management for the E-Business by Paul Bocij 4.2 out of 5 stars   (4)
--> See entire list
Management: books recommended by Ben Acheson (27 November 2009)
This list includes:
Operations Management: WITH Quantitative Analysis in Operations Management AND Companion Website with Gradetracker Student Access Card: Operations ... Analysis in Operations Management by Prof Nigel Slack 4.9 out of 5 stars   (9)
Strategy: Process, Content, Context by Bob De Wit 4.0 out of 5 stars   (8)
Meditations (Penguin Classics) by Marcus Aurelius 4.6 out of 5 stars   (26)
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Marketing: books recommended by Ben Acheson (27 November 2009)
This list includes:
Marketing Essentials by Sally Dibb 5.0 out of 5 stars   (3)
Marketing: Concepts and Strategies by O.C. Ferrell 4.3 out of 5 stars   (9)
Marketing by Paul Baines 3.7 out of 5 stars   (19)
--> See entire list

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