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And What Do You Do?: 10 Steps to Creating a Portfolio Career [Paperback]

Barrie Hopson (Author), Katie Ledger (Author)

5.0 out of 5 stars See all reviews (9 customer reviews)

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Product details

Paperback: 272 pages
Publisher: A & C Black Publishers Ltd (15 Oct 2009)
Language English
ISBN-10: 1408116308
ISBN-13: 978-1408116302
Product Dimensions: 19.6 x 12.8 x 2.4 cm

Average Customer Review: 5.0 out of 5 stars See all reviews (9 customer reviews)

Amazon Bestsellers Rank: 11,982 in Books (See Top 100 in Books)

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Barrie Hopson

Katie Ledger

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Review

'A must-read for all career professionals and their customers who want a step by step guide to progress from earning an income from various sources in an apparent unstructured way, to creating a satisfying and enjoyable way to self-manage their career.' --Vivienne Brown, President, Institute of Careers Guidance

'Finally, a book that proves there's a new way of slicing the work pie and it's here to stay. As attention spans shrink and the world spins faster, portfolio careers mean diversity for older workers, excitement for younger workers and fulfilment for everyone. Why have one boring job-for-life when you can have several cool jobs-for-the-time-being?' --Tanya de Grunwald, author of Dude, Where's my Career? The Guide for Baffled Graduates

'Corporates have long known the benefits of having multiple suppliers, securing diverse revenue streams and building a portfolio of assets that play to their strategic strengths. This book is a must-read for people who want to apply these same principles to their personal lives for careers that are rewarding both financially and personally.' --Bruce Lynn, Director of Server Business Group, Microsoft UK

Review

`This workstyle will become all the more accessible and realisable for the host of readers that I'm sure will devour this gem of a book. Fulfilment beckons...'

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Customer Reviews

9 Reviews

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5.0 out of 5 stars (9 customer reviews)

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6 of 6 people found the following review helpful:

5.0 out of 5 stars An excellent guide for people at a career crossroads, 15 Nov 2009

By	Andy Lopata (Broxbourne, Hertfordshire) - See all my reviews

This review is from: And What Do You Do?: 10 Steps to Creating a Portfolio Career (Paperback)

It may seem odd for me to be recommending a book whose title is the question I most dislike hearing at networking events! But this book epitomises the reason why it can be such a difficult question for many people to answer. Society has moved from traditions of everyone having 'a job for life' with one employer, to a position where many of us enjoy a 'portfolio career', focusing on a range of different tasks for different employers.

I wasn't aware I had a portfolio career until I met Katie. Yet I was always a prime candidate for such an approach to work, never happy working for one company and always seeking variety and stimulation. A book like this would have been so helpful to me ten years ago when I was planning my move away from corporate life.

This is what makes it so timely now. With large numbers of people looking at what options they have following redundancy, this book is an excellent guide to how to decide whether a portfolio approach is for you, how to work out what you should be doing and then how to take it forward.

The sections on networking, personal branding and story telling are comprehensive and well written, while the enthusiasm for new technology and social media as useful tools bring the book bang up to date.

I would definately recommend this book to anyone who is at a career crossroads. It is also a useful guide for those of us already entrenched in portfolio careers, without actually realising it.

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4 of 4 people found the following review helpful:

5.0 out of 5 stars Refreshing and Timley Overview, 22 Dec 2009

By	J. Lees "John Lees" (Cheshire, UK) - See all my reviews (REAL NAME)

This review is from: And What Do You Do?: 10 Steps to Creating a Portfolio Career (Paperback)

The book's strength is in its opening discussion about how work fits within our life choices. Although we've been discussing portfolio careers for two decades, Hopson and Ledger's refreshing overview is timely. Their various case studies quickly convey the excitement and risks of the portfolio life. As the book suggests, a portfolio career is not the same as holding down three bad jobs and wishing you had one. The authors bring out several important dimensions: portfolio working is more about cash flow than income, and unlike salaried work there are no upper barriers to earning. Lively and inspiring examples are offered - some eclectic mixtures of freelance and voluntary commitments, others grounded in conventional roles. The downside includes uncertainty, the risk of overwork or a lonely life of self-marketing. The upside is that you're more likely to be working in a way that matches your skills, values and motivation. This book challenges assumptions about the kind of people who might chose this option - not just the semi-retired, middle-aged and financially protected, but younger talent, too - case studies include several people under 30. Full of useful insights, and very much recommended.

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3 of 3 people found the following review helpful:

5.0 out of 5 stars Everyone at a career crossroads should read this book!, 18 Dec 2009

By	Mrs. Katie Flamman (West Sussex, UK) - See all my reviews (REAL NAME)

This review is from: And What Do You Do?: 10 Steps to Creating a Portfolio Career (Paperback)

I am a mum of two small children, getting ready to go back to work after four years at home.
I decided not to return to my previous career - inflexible shift work, long hours, big commute - but was totally stuck about what to try next.

This book was a total inspiration - encouraging me to have the confidence to try something new. In fact, several somethings, at the same time. I now know how to identify my strengths, and find work which plays to them.

Katie and Barrie's book is not an easy read - it takes time to complete all the exercises and you'll find it forces you to do a lot of thinking. But that's exactly what I needed, and I'm all the better for reading "And What Do You Do?"

In fact I got offered a job yesterday! Portfolio career, here I come.

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Most Recent Customer Reviews

5.0 out of 5 stars Thought provoking
I recently read the book and I thoroughly enjoyed it. It is both entertaining and practical. The fact that Katie and Barrie have built successful portfolio careers adds to the... Read more

Published 9 months ago by Kevin Eley

5.0 out of 5 stars There is another way, and it's only 10 steps away
I've been working in a portfolio way for many years. Reading "and what do you do?" has been invigorating, opening up many ideas for new approaches to my work life blend, as well... Read more

Published 9 months ago by LJ McKie

5.0 out of 5 stars A whole new way to think of work
This book legitimizes something I've done for a long time, and it's great to know that there are others out there with portfolio careers. Read more

Published 9 months ago by The Communicator

5.0 out of 5 stars A great book for the modern lifestyle
This is a great book for anyone who wants to broaden their working outlook. As a 40 something mother of 2 children, a husband and home to run I started my own business several... Read more

Published 10 months ago by Mrs. J. M. Standish

5.0 out of 5 stars A truly inspiring thought provoking book
I have been challenged reading this book and comforted to know that there are others who like to combine jobs / professions. Read more

Published 10 months ago by S. Fitchett

5.0 out of 5 stars A really useful book.
This book looks at the increasing trend to 'sell' your skills and talents to 'clients' rather than working for an employer. Read more

Published 10 months ago by S. Walker

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