Adele, Harry Potter, The Inbetweeners and The King's Speech all appear in the bestsellers list for 2011

December 30, 2011:

30th December 2011 – For the second year in a row, Amazon's Kindle has become the biggest selling product of the year on Amazon.co.uk. The e-reading device topped the annual bestseller list and it was a big year for the Brits with Adele, The Inbetweeners and The King's Speech all featuring in the top ten along with three entries from a certain boy wizard.

"Millions of Amazon.co.uk customers are enjoying Kindle and sales of Kindle books in the three months following the launch of the all-new Kindle were almost five times higher than the same period last year," said Christopher North, Managing Director of Amazon.co.uk Ltd. "2011 also marks the end of an era with the final two Harry Potter films and the complete collection of movies all featuring in the top ten bestsellers of the year. Harry Potter has been a constant fixture at the top of the charts for over a decade and it could be a long time before there is a phenomenon quite like it again."

THE AMAZON.CO.UK 2011 TOP TEN BESTSELLERS (1st JANUARY to 18th DECEMBER 2011)

1. Kindle ELECTRONICS

2. Kindle Keyboard ELECTRONICS

3. 21 – Adele MUSIC

4. Harry Potter and the Deathly Hallows Part 2 DVD

5. Call of Duty: Modern Warfare 3 VIDEO GAMES

6. The Inbetweeners Movie DVD

7. Wired-Up HDMI Cable ELECTRONICS

8. The King's Speech DVD

9. Harry Potter – The Complete 8-Film Collection DVD

10. Harry Potter and the Deathly Hallows Part 1 DVD

THE AMAZON.CO.UK 2011 MOST 5-STAR RATED PRODUCTS (1st JANUARY to 18th DECEMBER 2011)

1. Kindle ELECTRONICS

2. X-Mi X Mini II 2nd Generation Capsule Speaker ELECTRONICS

3. Wired-Up HDMI Cable ELECTRONICS

4. Phonedevil Magic Screen Protector: Crystal Clear ELECTRONICS

5. Tecknet iPad2 Premium Folio Case/Cover ELECTRONICS

6. 21 – Adele MUSIC

7. Duragadget Genuine Leather Case & Cover for Kindle ELECTRONICS

8. The Help – Kathryn Stockett BOOKS

9. Tecknet M002 2.4G Nano Cordless Black Optical Mouse ELECTRONICS

10. Western Digital Elements 1TB External Hard Drive ELECTRONICS

-ends-

For further information please contact the Amazon.co.uk Ltd press office on 020 8636 9280.

About Amazon.co.uk
Amazon.co.uk opened its virtual doors in October 1998 and strives to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavours to offer its customers the lowest possible prices.

Amazon.co.uk and other sellers offer millions of new, refurbished and used items in categories such as Baby, Books, Car and Motorbike, Clothing, DIY and Tools, DVD, Electronics and Photo, Grocery, Health and Beauty, Home and Garden, Jewellery, MP3, Music, Musical Instruments and DJ, Office, PC, Pet Supplies, Shoes, Software, Sports and Leisure, Toys and Games, Video Games and Watches.

The all-new Kindle is the lightest, most compact Kindle ever. The all-new Kindle, Kindle Keyboard 3G with free 3G Wireless and Kindle Keyboard Wi-Fi are the revolutionary portable readers that wirelessly download books, magazines, newspapers, blogs and personal documents to a 6-inch, advanced electronic ink display that reads like real paper even in bright sunlight. Kindle is the #1 bestselling product across the millions of items sold on Amazon.co.uk.

Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business.

Amazon.co.uk is a trading name for Amazon EU S.a.r.l, Amazon Services Europe S.a.r.l and Amazon Media EU S.a.r.l. All three are wholly owned subsidiaries of global online retailer Amazon.com, Inc (NASDAQ:AMZN), located in Seattle, Washington.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, and www.amazon.es. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.