Bill Jiang

 
 
 

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Top Reviewer Ranking: 4,706,454
Business-to-Business Marketing: A Step-by-Step Gui&hellip by Mr Ray Wright
This book gives the reader some introduction into B2B marketing. It is suitable for undergraduates, or practitioners who need some basic ideas about business marketing.

This book contains a few outdated examples and websites. Also the layout of this book is not very good. A new edition is required.

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