Judith Fynn



Top Reviewer Ranking: 2,241,734
Ten Types of Innovation: The Discipline of Buildin&hellip by Larry Keeley
Great book, great structure.
Ideal for the marketeer.
Purchased with a view to a studen course on creativity, but would really need to be part of a specialist marketing course.
An easy read with plenty of examples and detailed elaboration of the 'ten types'

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