Location: Reading, uk


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Strategic Management: The Challenge of Creating Va&hellip by Peter FitzRoy
5.0 out of 5 stars Fantastic book, 20 May 2013
I bought this book for a strategic management module as part of my degree, and it was very useful. It covers a wide range of topics in plenty of depth, and contains up-to-date examples and case studies.

The structure of the book is in a logical order - it starts by discussing the basic ideas of strategy, then into more depth on analysis (internal and external), developing a strategy, implementing it (such as it describes the change process) and lastly assessing performance (including particular measures to consider).

There would be some topics relevant to most, if not all strategy modules/courses.

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