Andy Green

"Andy Green creativity maven"
(REAL NAME)
Andy Green
Helpful votes received on reviews: 65% (41 of 63)
Location: beautiful Barry Island
 

Reviews

Top Reviewer Ranking: 118,354 - Total Helpful Votes: 41 of 63
Great Brand Blunders: The Worst Marketing and Soci&hellip by Rob Gray
This book its a fundamental must-read for anyone working in PR, Comms, Branding or marketing.
While it is easy to stand on the side and sneer about other people's failings in an age of fast-moving, inter-twined and connected channels and greater complexity, there for the grace of God, go many of us with a potential blunder waiting to happen.
Because blunders are now both much easier to make, and also potentially far more damaging it is vital that anyone working in this area must make themselves aware of cock-ups, disasters that potentially await you.
Only by sensitising your awareness, and being mindful to potential risks, can you then best steer a course to avoid the rocks… Read more
Half Plus Seven by Dan Tyte
Half Plus Seven by Dan Tyte
3 of 4 people found the following review helpful
For the purposes of transparency I need to declare that I know Dan Tyte through work and as a friend - and he is top bloke.
I do owe it to other readers, however to provide an honest review of his first novel.

‘Half plus seven’ lays bare the soul of the modern-day Twenty/Thirtysomething bloke - obsessed with sexual conquest, drugs, drink, Italian-style suits and more sex.

It tells the story of Bill McDare, a media savvy, street-smart, cynical PR executive who seemingly has it all, but inside belies self doubt, moral uncertainty, and deep spiritual emptiness - a case of a 'Generation-What's-it-all-about?' rather than 'Generation Y'.

This is a tale for… Read more
Visual Meetings: How Graphics, Sticky Notes and Id&hellip by David Sibbet
On one level this book shares some great tips and guidance on using easy-to-apply tips to get even the most non-artist drawing.

On another level it is one of the best books you will find on how to facilitate meetings, people and ideas - and is truly an outstanding book from a seasoned, experienced practitioner who is open, candid and profound.

I was compelled to write this after seeing some of the other disparaging reviews posted here.

If you are serious about the business of creating and selling ideas, discovering insights and want to make the most of your potential and others - buy this book.