Social network platforms, whatever their odd names, enable incredible human connection, growth, action and inspiration. If you've been putting off using them, then this is the book you need.
The writing is intelligent and levelheaded. The book takes you step by step through the process of making the best of LinkedIn, Facebook and Twitter in helping to shape your web shadow. It's also especially good on which one best for which purpose.
The author is re-assuringly measured and certainly doesn't counsel self - promotion for its own sake. The premise is that you should take responsibility for what people find out about you or your organisation online: that it's sanity and… Read more