About Accessing Amazon Instant Video & Registering Your Device

After you download or open Amazon Instant Video on your compatible device, you'll need to connect the device to your Amazon account.

To start watching videos on your compatible device, you'll first need to download or open Amazon Instant Video. You'll then be prompted to sign in to your Amazon account directly from your device, or go to www.amazon.co.uk/mytv and use a registration code.

You can find detailed steps for setting up Amazon Instant Video on your device from our Watch Anywhere page by selecting your device and following the onscreen instructions.

Tip: Prime Instant Video provides unlimited streaming of thousands of movies and TV shows at no additional cost. For more information, go to About Prime Instant Video.

You can view and manage your registered devices and video preferences from the Amazon Instant Video settings page in Your Account. If you don't see your device under Registered Devices, make sure you're currently signed in to the same Amazon account you entered during the registration process, or try to complete registration again.


  • You can only register your device to one Amazon account at a time. If you don't have an account, you can create one at Amazon.co.uk/account.
  • To learn more about additional video features supported on your device, go to Amazon Instant Video Device Features.
  • If you need help registering your Fire Tablet, go to Kindle Support and select your device.
  • To register your Sony device with Amazon Instant Video, you may first need to register with Sony Essentials. Some Sony devices also require a BRAVIA Internet Video Link. If you get a "Cannot deregister device at this time" error message, restarting your device often resolves the issue.