It was, after all, far more (65 times as much, I read) as was expected, and it's amazing that they intend to take it to libraries and places like that to let kids get a first hand look at the book. That is truly amazing!
Yes it is all very well that the money is going to charity and I know harry potter is a big deal to some people but the matter of fact is, this book went for nearly 2 million pounds and it looks all old and like an antique but she must have wrote it in like the last year so why is it so valuable. By the way its being handled and the way it looks its like ooo dont damage it but its not like its the mona lisa or the venus de milo, those were by people who died years ago and we're not sure who the painting was about and why she was smiling and all that. this book is just an add on from books that cost £10 to buy, just seems a lot of money for nothing but i guess it is amazons profits they can do what they want, as long as they don't up their prices. If the money wasn't going to charity it would have just been a right quick money maker for J.K. Rowling, soon she will write a passage on a napkin and sell it at sotheby's and be able to buy a new house with the money it makes.
at least we mere mortals get to see some fab photo's of the book, which we would never have a chance to see if it went to a private collector. it's a national treasure, and should be seen by all, especially kids. If Amazon can do that, well then - brilliant I say! And the money has gone to a very good cause.
at the end of the day, its Amazons money and as a company they can spend it as they see fit....will they make the money back, almost certainly. I was wondering if they spent this money on a charity auction there is possible a tax implication as well with would benefit them
Its the only way that most people will ever get to see this book so well done Amazon
I don't have a problem with it. I think from Amazons point of view it is an excellent way to get their name out their for Christmas (I bet it will be on all the news channels) and also a good way of helping children. From J. K Rowlings point of view she will get to raise the profile of the charity she setup as well as raising her own profile.
An understandably cynical attitude on the motives behind this whole thing. But how many of us would have heard anything about this particular charity without such a headline grabbing event. I bet the charity's website has been bombarded since the auction.
At this price, i tghink its highly unlikely this will increase in value - currently, i think there are people out there willing to pay more - it has more market value now, being a charitable item that it will in 15 years+ time, when the name JK, Rowling wont be what it is today. While, yes, it will always be valuable, i think in 15-20 years time, it will probably be worth less than £1 million - maybe around 600,000 probably less.
My way of looking at this is not that Amazon have paid £2m for a book. They have donated £2m to a charity, and received a book in return.
It would be interesting to know whether if they had failed to buy the book, they would still have donated the £2m.
Like others here, I think it's great that a public organisation that we all support by giving it our custom, is happy to share some of its profits with us. Much better that than a private colllector making an 'investment'. Not sure what the Amazon shareholders might think though!
Sale of Harry Potter probably helped Amazon get where they are today in terms of being the biggest book retailer. They have just donated almost £2million of that profit back to the charity of the author. Good for them.
Amazon have not just paid almost £2m for a book, they have donated £2m to charity, and are now the owners of a legend. The plans to take the book around school are really quite brilliant. Giving children who love the books a chance to see what they can only dream about at the moment is so kind and undoubtedly will make fans of Amazon for years to come. Thank goodness the brilliance of J.K Rowling will be celebrated by our youth and not left to rot in a rich mans cupboard!
Yeah, man, she's hot too! But only since she's become a billionaire, and showing ever deeper cleavages (in fact, she seems to have an obsession with baring her chest) -- when she was an unknown unemployed divorcee in Edinburgh, nobody really appreciated her shapes...
When all is done and dusted, yes, the final achievement is that deprived children are going to be happier thanks to JK and Amazon. In this festive season, when billions are spent in futile goods for the pleasure of an artificial moment under the Xmas tree, if an author devises a clever (and generous) stratagem to raise funds for a deserving purpose...well then...good on her! and on Amazon! What then Amazon is going to do with the manuscript, is up to them: I'm sure they've already found an equally deserving purpose, whilst benefiting from all the publicity (they gotta get some points there too, right?)
I love Rowling's writing, and was into Harry Potter long before most others had heard of the first book (when I started giving away copies to friends they wondered what'd gotten into me, giving them a children's book. Some time later, THEN they realized...).
But with these Tales of Beedle the Bard? - Strange sign of the times: One copy of a new book at £ 2 m because the authour is famous...
I'm thinking that some place some time in the future someone will say: "Oh yeah, that's how it was at the beginning of the wars and climate catastrophes; when everything was out of proportion, and most media-reported events occured as if unconnected to how humans are outgrowths in this biosphere. We the people were increasing at about 100 m each year, children dying from starvation at 10 m a year - and still for over half of one of those years the media were more concerned with how a couple couldn't find one little girl called Madeleine... So this one book comes along that allows everyone another go at diverting attention away from real challenges, and that opportunity is so highly valued that the sheer prize of the book stuns people to perplexity and non-thinking - so they could go on a little longer without thinking the big, bothersome thoughts about human and biospherical interconnectedness. That's how it was, during that last Christmas-rush before the global economy unravelled, human cooperation took more thinking, and reality seeped back into the over-commercialized parts of the world, the shopping-malls in big cities and the so-called "news" shows on our common communication-channels that were strangely allowed to be abused by profit-interested owners for presentations of little importance to the global common good of people and planet. But then in just a couple of years after that reality became too crushing, the strife for survival pointed out the real good things and the meaning of life again, and such artifacts as that book reverted to the paper-value. I later heard one of the seven copies of that book was used for much needed insulation in the booths of a child, during the time when the shorelines rose and everywhere were wet and unstable in weather. We're so much luckier now, living snuggly in energy-neutral artificial caves and using the internet to actually exchange information practical to keeping all of us balanced with each other and our living surroundings. Still, the book and its funny tales were a good sign of those times. Gather around me, children, and I'll read from this cheaply published copy on finely recycled materials to let you hear how far out of everyday life your foreparents needed to take their minds. And then we'll all sit down and do some lovely meditating on the miracle of being alive, as I know you all look forward to. But first you'll have to take in today's lesson in "Unreal thinking" and listen to this stickily sweet tale of nonsense."
No. Why should we be disturbed by Amazon buying the book. As can be seen they are sharing the stories with us. If this had gone to a private collector we wouldn't have an idea what was written in the book.
You guys don't get it! This is not a BOOK. This is a piece of rare art by a celebrated, still-alive, artist (the medium of the art is irrelevant). It is individually created by hand. Would the market pay £2m for a sketch book of Gaugin's? Without question! Would the market pay £2m for the personal diary of Keith Richards? Probably!!
An auction represents what the general market is prepared to pay for ownership of something, whatever the item. The fact that the money is going to charity is a bonus!
So no, this is not disturbing in the least. I get a little more ticked off about the fact that footballers are paid £millions in annual salary - none of THAT goes straight to charity!!
M. Buckley, it's worth £2M because someone was willing to pay £2M for it. It is being handled with extreme care in the pictures because its value has been established at £2M. Amazon didn't buy it because they really wanted a pretty book. They bought it for publicity, and they didn't want the publicity because they're lonely and crave attention. Amazon is a business. They spent £2M on a whole lot of publicity and an asset they will be able to exploit for money or more publicity. Publicity is good for companies. 'Good' publicity, like extravagant purchases at charity auctions, is especially good for companies. They would not have spent the money if they didn't expect a return on the investment. That doesn't make them bad people; it makes them a business. If businesses went around giving all their profits away without expecting to benefit from it, there'd be a lot of unhappy shareholders in the world.