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Amazon Advertising Preferences

Your Current Advertising Preference: Personalise Ads provided by Amazon

What are personalised ads? Personalised ads, sometimes referred to as targeted or interest-based ads, are based on information about you, such as the products you view on Amazon, your purchases on Amazon, visits to websites where we provide ads or content, or use of payment services like Checkout by Amazon on other websites. At any time you can set your preference for ads personalised by Amazon here, or visit our Cookies & Internet Advertising page to learn more.

Submit Your Preference

Note that even if you choose above not to see personalised ads, you may see personalised product recommendations and other similar features on Amazon and its affiliated sites unless you've adjusted your recommendations. To learn more about improving your recommendations, click here. You may also see ads provided by Amazon on other websites; they just will not be personalised. For more general information, please see our Privacy Policy. To learn more about opting out of your browsing history, click here.

Choosing not to see personalised ads, changing your recommendations and opting out of your browsing history will not affect other services that use the same technology, such as cookies, and information may still be collected for other purposes. You can manage cookies in the privacy settings on the web browser you are using. Further details on how we use cookies and how you can manage cookies are contained in our "Cookies and Internet Advertising" page and in the "What About Cookies?" section of our Privacy Policy.

Because your selection above is managed through HTTP cookies, if you delete these cookies or use a different browser, you will have to make this same selection again.

You can also obtain information on interest-based advertising and opt-out of receiving interest-based ads from third party advertisers and ad networks, like Amazon, who follow the IAB Europe's Framework for Online Behavioural Advertising by visiting the YourOnlineChoices Site.

For more information, please refer to our Privacy Policy.

Share your feedback

Tell us what you think about ads from Amazon by sending an e-mail to ad-feedback@amazon.co.uk