11 of 11 people found the following review helpful
4.0 out of 5 stars
True Insider info on fashion and advertising photography, 21 Sep 2007
This book is brilliant. The interviews cover 95% of the challenges and problems an advertising or fashion photographer would face, from how to get a foot in the door, to the translation of editorial into advertising work. It's extremely comprehensive and well written, including diagrams, lots of detail and lots of honesty from the photographers interviewed. I think the MAP photographers are a little bit overrepresented (the author worked for MAP), and I am not convinced these are the BEST photographers in the world. But they are probably more giving and give more insight than the Nick Knights and Mario Testinos of the world. And it can't be denied that the shots are visionary, original and downright gorgeous.
Every student (or enthusiast, art buyer or agent) should own a copy of this book.