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William J. Mountain (paris)
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E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company
E-Myth Mastery: The Seven Essential Disciplines for Building a World Class Company
by Michael E. Gerber
Edition: Paperback
Price: £9.59

14 of 21 people found the following review helpful
1.0 out of 5 stars Heavy going, heavy on psychobabble, 29 July 2007
If you're into overwrought emotional prose this ones for you.

I quote "without the passion of the soul, the mind creates an endless stream of empty suits, dreams without heart..."

or this gem

"a part of me is just afraid. that part of me feels like i'm jumping off a cliff, but in some strange way I also trust that I'll fall into something soft and safe"

After about 100 pages it starts turning into a business book again, but after wading through the cod philosphies at the start of the book I was actually angry at the author for putting me through some really badly written stuff, concerning a lady called sarah from 'all about pies' who'd lost her passion, apparently. I knew how she felt by this point in the book.

If you buy it read the real stuff at the end of the book, but really, don't encourage him.

To misquote the book I certainly felt like jumping off a cliff at times.
If only he'd have just stuck to the business. Why does everyone have to be a cod psychologist these days? Nuff said'


The Entrepreneur's Book of Checklists: 1000 Tips to Help You Start and Grow Your Business
The Entrepreneur's Book of Checklists: 1000 Tips to Help You Start and Grow Your Business
by Robert Ashton
Edition: Paperback

13 of 13 people found the following review helpful
5.0 out of 5 stars Very Useful Book Indeed, 13 Feb 2007
Setting up your own business is not an easy venture.

There are lots of things to bear in mind and the novice and many

more experienced people can overlook things that are obvious in hindsight.

This is a book that you can read in a linear fashion or dip into when you're stuck for ideas on how to advance a situation. The format is simple , a checklist of things to consider for the myriad subjects that business implies.

It's written in a clear, good humoured and above all non arrogant or patronising manner.

I seldom buy books and never do without checking out the offer, and this was the best by far.

It doesn't immerse you in platitudes or the author's ego, but gives you the context in which decisions need to be made and the pertinent questions to ask. In my opinion that's more powerful than many of the thinly disguised ego-trips that masquerade as business books!


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