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Reviews Written by
Frank Röttgers "Author of Going Green Together" (Frankfurt, Germany)
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Green Recovery: Get Lean, Get Smart, and Emerge from the Downturn on Top
Green Recovery: Get Lean, Get Smart, and Emerge from the Downturn on Top
by Andrew Winston
Edition: Hardcover

1 of 1 people found the following review helpful
5.0 out of 5 stars Going Green = White Knight, 21 Feb. 2011
Andrew S. Winston stands for quality. Not for nothing this book and Green to Gold are bestselling books in the field of environmentalism and green business strategies. In "Green Recovery" he outlines tactics and techniques how to arise from an economical downturn, making use of green and sustainable business strategies. Although, while I was reading the book, I sometimes thought that Winston sees it a bit black and white (regarding becoming green being the only way out of a crisis) I was very impressed by this book.

"Green Recovery" is not only written as a guide on how to go green, stay green, and become the next environmental steward, but also provides the reader with a lot of background information. This mix made the book a nice read apart from being an extremely valuable resource for everyone who tries to restructure an organization. If you want to get a few tips and tricks on how to become greener and more successful at the same time, this book delivers you insights from years of experience.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


Harvard Business Review on Green Business Strategy
Harvard Business Review on Green Business Strategy
by Harvard Business School Press
Edition: Paperback

1 of 1 people found the following review helpful
5.0 out of 5 stars Great Collection of Articles to start with!, 21 Feb. 2011
"Going green" has evolved into a common catchphrase across today's business landscape while strategic managers discuss best practices for formulating and implementing green strategies vigorously as never before. The reasons for the topicality of companies going green and the ongoing discussions about the right way to approach it are manifold. Whereas some organizations go green in order to be compliant with governmental regulations or feel responsible towards the continued existence of the planet and their corporate social responsibility activities, other organizations go green in order to decrease cost, increase their profitability, and thereby gain a competitive advantage. The articles within this paperback series are a great start if you want to dive into these topics and get top-notch insights from a reliable source.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action
The Knowing-Doing Gap: How Smart Companies Turn Knowledge into Action
by Jeffrey Pfeffer
Edition: Hardcover

1 of 1 people found the following review helpful
5.0 out of 5 stars The Challenges of Implementing Strategies, 20 Feb. 2011
The success of an organization depends to a large extent on the implementation of strategies. However, Pfeffer and Sutton argue that there is a large gap between what an organization knows and what an organization really does. They claim that although most of the time organizations and managers know what they should do in order to perform better, they do not put their knowledge into practice nor implement their ideas. In earlier years, also other authors such as Mintzberg and Nutt pointed out that implementing a strategy is not always realized in the straightforward way it was planned during the formulation of the strategy. They maintain that this is due to dividing the strategic process into two incoherent stages: the strategy formulation and strategy implementation. This division can lead to the failure of a strategy, because the interrelation between the two processes is ignored and the learning curve neglected. Pfeffer and Sutton claim that the implementation of a strategy must already be considered and addressed during the strategy formulation in order to find out if the strategy is feasible and to make it less prone to error.

Pfeffer and Sutton state that the challenge of implementing strategies successfully does not lie in finding the right solution to a problem and therefore does not lie in the strategy formulation. They maintain that in the world of business there are not many secrets left which could reveal how to reach optimal performance. What separates the wheat from the chaff is therefore the ability to act and to implement strategies rather than knowing them.

Pfeffer and Sutton provide eight steps with "The Knowing-Doing Gap" how to turn knowledge into action. They consider it necessary to first of all create an organizational environment in which awareness of the knowing-doing gap is created. They maintain that a shift in the general philosophy of an organization is necessary to build the framework for an environment which focuses more on action. Instead of scrutinizing HOW strategies and techniques are performed, managers shall rather ask themselves WHY they are using them and thereby create a guide to action.

It is 2011 now and this book hasn't lost any of its topicality. An absolute must read for every business professional and strategic managers in particular!

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


INSPIRATION FACTOR
INSPIRATION FACTOR
by Terry Barber
Edition: Hardcover
Price: £18.50

1 of 1 people found the following review helpful
4.0 out of 5 stars Helpful Book for Engaging Employees, 20 Feb. 2011
This review is from: INSPIRATION FACTOR (Hardcover)
Ever had the feeling that your employees are not really enthusiastic about what they are doing? Are you more energetic about your company's goals than they are? I just realized that I sound like some cheap advertising, but this book is probably a good starting point if you would answer those questions with yes. I mean honestly: it is a common problem that some people are more engaged and stand behind corporate values than others. This book provides some nice tips and tricks how to align others with the overall goal of a company.

However, I doubt that it is possible to revitalize a company's culture within 12 weeks. A culture is something intangible that partly emerges and needs time to develop. Nevertheless, this book gives comprehensive advice on what to do to start cultural change and what factors play an important role. Next to the Harvard Business Press publications about this topic this is a book you might want to consider buying.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


Harvard Business Review on Culture and Change ("Harvard Business Review" Paperback)
Harvard Business Review on Culture and Change ("Harvard Business Review" Paperback)
by Harvard Business School Press
Edition: Paperback

3 of 3 people found the following review helpful
5.0 out of 5 stars As usual: Theory and Practice well combined, 19 Feb. 2011
With this paper Harvard Business Press again published a number of helpful advices in the tried and tested way. This time, Harvard Business Review published their combined knowledge on culture and change. As with most other HBR publications, this one is a must read for everyone working within this area.

With the help of numerous well-known authors this paper provides insights into change management and organizational restructuring. Considering factors such as leadership style, communication methods, and organizational learning curves the paper provides a comprehensive starting guide to cultural change. Moreover, this paper, unlike many books in this area, provides practical advices based on extensive research. When I read a book nowadays I often miss the theoretical foundation which creates credibility in the outlined results and suggestions. Reading this paper and reading the earlier works of the authors of this article you know that their conclusions are based not only on their personal experience, but also on decades of scientific research and findings. For a critical thinker like me, this is an attribute which I would not want to miss.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


Developing Your Company Culture: The Joy of Leadership -- A Handbook for Leaders and Managers
Developing Your Company Culture: The Joy of Leadership -- A Handbook for Leaders and Managers
by Barry Phegan Ph.D.
Edition: Paperback

1 of 1 people found the following review helpful
5.0 out of 5 stars A Must Read for Everyone Who Wants Lasting Change, 19 Feb. 2011
Clearly, no one wants to work in a company that has no or no positive company culture. Employees want to identify themselves with the culture of the company they work for. For years researchers preach that empowered and engaged employees are happier and more productive employees.

"Developing Your Company Culture" is a book that shows you how to achieve this and how to increase the morale among your staff. As culture is a very qualitative term and is influenced by many factors such as the leadership style, communication methods, incentives etc. it becomes quite hard to measure or to grasp it. Company culture is something that emerges and can be influenced and controlled at the same time. Phegan provides several guiding principles how to control culture and how to steer it into the right direction. Focusing on an increase in morale and motivation this guide tells the leaders of today's companies how to achieve lasting positive change regarding their culture. A great guide for everyone, who wants to achieve true organizational change.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


IT Starts with One: Changing Individuals Changes Organizations
IT Starts with One: Changing Individuals Changes Organizations
by J. Stewart Black
Edition: Hardcover
Price: £22.99

2 of 2 people found the following review helpful
5.0 out of 5 stars Reincarnation of the Snowball Effect, 18 Feb. 2011
Black and Gregersen made it. They created an easy to read guide on how leadership style and the attitude of a single man or woman can change the entire company culture. I know from experience that there are always a few people in an organization, who want to achieve something bigger or would like to change a few things to the positive although they are not in a position to do so. This book shows that a lot of times these people are not alone. More often than not, a lot of employees want the same things to be change, but are not heard due to bottlenecks in the organizational hierarchy or simply because those people in charge are afraid of change.

This book highlights how it is possible to bridge these bottlenecks and make it possible that the idea of one becomes the attitude of the entire company. Especially regarding green business practices this concept becomes more and more relevant. I've experienced a few companies where single front line employees, middle managers, and even executives wanted to go green but were suppressed by the long-established and conservative company culture. That is why a new green framework needs to be created in which employees are given a forum to submit new and promising ways of doing business or restructuring the company. Out of my experience the biggest and most successful changes are initiated by one single employee. If the idea is a bad one, not many people will get aboard. However, if it is a good one it will make its way to the top.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


Strategies for the Green Economy: Opportunities and Challenges in the New World of Business
Strategies for the Green Economy: Opportunities and Challenges in the New World of Business
by Joel Makower
Edition: Hardcover
Price: £22.99

1 of 1 people found the following review helpful
5.0 out of 5 stars The Guide to Unlock Your Green Success, 18 Feb. 2011
Offering most valuable insights how to ride the green wave and still make a profit, this book is one of the better guides on how to become green while still being competitive. During the last few years it emerged that going green (apparently) is the right thing to do. There are a few brilliant books that describe WHY it is the right thing to do. Some books even write about HOW to go green (which I think is a lot harder then answering the why question). Strategies for the Green Economy does both and provides the reader with advice how to enter the green market right and simultaneously keep in mind customer demands to reduce environmental impacts.

During the last few years green business practices were hyped. As this entire business area is still relatively new, some authors jumped to conclusions without undertaking profound research first. Reading this book you will notice that Makower's doesn't make this mistake. Quite the opposite is the case. The experience he has in his field really makes the difference. The way Makower critically analyzes the complexities of greening a business makes this book worth reading for everyone who doesn't trust all the other books out there, promising everything under the sun. Apart from the fact that this book comes with a number of case studies and examples, it is authentic. Someone, who is really keen to turn his own organization green and doesn't believe in green-washing, should have this book on his shelf.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


Smart Green: How to Implement Sustainable Business Practices in Any Industry - and Make Money
Smart Green: How to Implement Sustainable Business Practices in Any Industry - and Make Money
by Jonathan Estes
Edition: Hardcover
Price: £19.99

1 of 1 people found the following review helpful
4.0 out of 5 stars Helpful guide to start with, 17 Feb. 2011
If you are new to green business practices and you are looking for an introduction into the area, this might be the book for you. Smart Green gives practical advice how to green your business and achieve a positive return on investment at the same time.

I don't think that general statements about how to turn your company green make a lot of sense as the outcomes are always context dependent. Estes, however, strikes a nice balance between giving general advice and making it as concrete as possible for organizations and entrepreneurs. Overall, this is a very nice read including a lot of tips and tricks for readers who are challenged to turn a company green. I would read and buy Smart Green again.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


The Truth About Green Business
The Truth About Green Business
by Gil Friend
Edition: Paperback
Price: £11.99

1 of 1 people found the following review helpful
5.0 out of 5 stars This Book is one Big Gold Nugget, 17 Feb. 2011
"The Truth About Green Business" is my favorite underdog when it comes to helpful advices on how to green your business! Although this book does not get the same attention in the media as e.g. Green to Gold by Esty and Winston, it should!

Almost every page is packed with advices from Friend's personal experiences which can be put into practice instantly. I found myself nodding a lot while reading the book. Covering most of the cornerstones of every business, Gil Friend gives plausible ideas about how to make businesses greener.

Unlike other books, this one is concerned about greening businesses not only from the outside but living up to it from the inside as well. Realizing that sustainable green businesses are only possible if the foundation within the organization is solid green as well, Gil Friend provides tips how to create such a foundation. One can literally read Gil Friend's personal interest in environmentalism between the lines, which made it a nice read. This book should be on everyone's shelf who is interested in greening businesses. 5 stars for this gold nugget.

- Frank Roettgers, author of Going Green Together: How to Align Employees with Green Strategies


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