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K. C. Gooding (Ipswich, Suffolk United Kingdom)

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Prove It
Prove It
Price: £8.72

2 of 2 people found the following review helpful
4.0 out of 5 stars 'Prove It' - Ian Page And The Affair, 5 Sept. 2003
This review is from: Prove It (Audio CD)
Mod, we are told, isn't just about fashion - it's a way of life. Indeed, for every grand revival of the Sixties youth culture, there exists an army of followers for whom a devotion to style, energy, and above all soul, has simply meant an ageless way of life for the best part of 40 years. Amongst those still firmly living the dream is Ian Page, who as singer in The Secret Affair led one such revival in the late Seventies. Now trading as Ian Page and The Affair, Page's latest release, the three-track single 'Prove It,' does exactly as its title suggests - effortlessly establishing the track's modernist credentials and proving the bands authority at the head of its genre.
It is a brave band that pastiches the artwork of Tamla Motown upon the cover of their single, yet Ian Page and The Affair are not without the songs to back it up. As a movement, Mod's emblems might be the haircuts, the scooters and the suits, yet it is the magic and verve of its soundtrack that continues to truly inspire. In keeping with these ideals, 'Prove It' mines a seam of music first tapped by the Small Faces and The Who, and that continues to win over new generations of listeners. The title track is everything that a slice of rhythm 'n' blues should be - fast and furious, with a punchy brass section and a chorus lush enough to fire the stoniest of scooter-boys.
Backed by a cover of The Spencer Davis Group's floor-shaking classic 'I'm A Man' and another joyous Page composition, 'Wasted Words, this single is a powerful statement of the band's undiminished intent. That this kind of music is currently unfashionable is wholly irrelevant, the fact is there is more soul in these eleven minutes of music than the entire top 40 put together. This isn't about fashion, it's about life, and this single just about captures it perfectly.

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