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5.0 out of 5 stars
Excellent KPI Primer, 12 Mar 2012
This book is a must for all those who want their organization to perform better and believe in measuring performance improvement.
Drawing from his extensive knowledge and experience in the field, Bernard Marr has made available through this book 75 of the most useful Key Performance Indicators. The book serves as a reference volume which can be used, either to establish a performance measurement regime from scratch, or to benchmark existing measures.
Any business with financial data, customers, marketing activities, a supply chain, employees, or concerns about corporate social responsibility will find this book tailor made to serve as a template for a series of robust and pivotal Key Performance Indicators. I highly recommend it.