If you are looking to find your first job in this exciting profession, make this book your first step in securing the career you'd like. It's a good read for any stage of your career, but I think it's particularly poignant if you're just starting out.
It is full of guidance and tips from 80 PR industry insiders to help you make wise choices and set you on the right path.
Reading through the book, I was struck by the honesty of How to get a job in PR
some of the chapters - this isn't a glossy image of working in PR and Communications, it's the reality of long, often unsociable hours, but rewarding work. That alone makes it stand out as a recommended read.
Chapters include: What do PR people do? Agency vs in-house, The importance of cultural fit, Making your CV more effective, Job application tips, Do I need a PR degree? Working from home, How to go freelance, plus my favourite - 25 don'ts.
I really enjoyed the book, well done Sarah for such a readable, thoughtful and well-timed publication.
Disclaimer: I received a free copy of the ebook in return for an honest review.