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Culture Shock: A Handbook For 21st Century Business
Culture Shock: A Handbook For 21st Century Business
by Will McInnes
Edition: Hardcover
Price: £14.99

7 of 8 people found the following review helpful
5.0 out of 5 stars A real blueprint for new business, 29 Aug. 2012
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It may be my time of life (definitely middle-aged), length of time working in the commercial world (nearly 20 years) or simply the perilous economic state many parts of the world finds themselves in, but almost every part Culture Shock resonated with me. WIll McInnes not only outlines a new model for business moving forward - one that is based on openness, honesty, fairness and a focus on the pursuit of meaningful goals rather than the pure financial - but provides practical hints and tips based on examples of genuine, globally successful organisations and his own experience of putting much of his advice into practice in his own business. It's this that takes Culture Shock beyond the purely theoretical and which, in my view, makes the book inspirational in the true sense of the world. For me, at least, it will be making me change my outlook and my behaviour. In fact, it already has.

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