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Detailed Seller Information

  • Business Name: SME Fertility
  • Business Type: Retail
  • VAT Number: GB660620360
  • Phone number: +44 1923 711511
  • Customer Services Address:
    • Unit 10, Peerglow Industrial Estate
    • Olds Approach
    • Watford
    • Hertfordshire
    • WD18 9SR
    • GB
  • Business Address:
    • Unit 10, Peerglow Industrial Estate
    • Olds Approach
    • Watford
    • Hertfordshire
    • WD18 9SR
    • GB

SME Fertility - Details

  • Top of Page

    About SME Fertility

    SME Fertility is committed to providing the highest quality products at the best possible price. All our ovulation tests are of exceptional quality, offer reliable and quick results. We also stock fertility products for both men and women.

    SME Fertility is one of the UK's leading providers of fertility testing products such as pregnancy tests, ovulation tests, ovulation predictors, pre seed lubricant, female and male fertility testing kits and much more.

    We are committed to providing the highest quality service to back our very reliable fertility products. All of our products are made to be easily used in the home and all are available at the lowest possible price. All the tests we offer range from cheap ovulation kits to the most sensitive pregnancy tests and include well known branded products such as the full range of Clearblue products including their digital ovulation tests, ovulation kits and pregnancy kits.

    Please feel free to browse our stock and take advantage of our low prices and be assured that as a small family run Company we realise how important customer satisfaction is and we will always make sure you will be more than happy by buying from us.

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    SME Fertility Delivery Rates

    All orders are dispatched by 2nd Class Royal Mail as standard.

    Expedited is shipped by 1st Class Royal Mail.

    We are happy to offer NEXT BUSINESS DAY shipping for an additional charge of £6.99 but you will need to contact us on 01923 711511 and make payment over the phone by credit or debit card.


    Listed below are delivery details for SME Fertility, including the geographies delivered to, the service level offered, and the prices charged. Note that media rates are based on dispatching a single item Purchasing multiple media items results in multiple delivery charges.

    Delivery rates for all products (excluding Books, Music, Video and DVD)
    All Regions
    UK/GB excluding BF address
    UK - Mainland Street
    UK, BF Addresses
    Europe Zone 1
    Europe Zone 2
    Europe Zone 3
    North America
    Japan
    Australia and Far East Asia
    M@ UK - Rest of World (ROW)
    UK/GB excluding BF address Street · Standard · (3 - 5 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £40.00 £0.00
    £40.01 to Up £2.00
    UK/GB excluding BF address Street · Expedited · (1 - 2 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £40.00 £1.50
    £40.01 to Up £7.00
    UK - Mainland Street PO Box · Standard · (3 - 5 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £40.00 £0.00
    £40.01 to £70.00 £2.00
    £70.01 to Up £7.00
    UK, BF Addresses · Standard · (3 - 5 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £40.00 £0.00
    £40.01 to £70.00 £2.00
    £70.01 to Up £7.00
    Europe Zone 1 · Standard · (3 - 7 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £40.00 £3.00
    £40.01 to £70.00 £10.00
    £70.01 to £175.00 £15.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00
    Europe Zone 2 · Standard · (3 - 7 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £40.00 £3.00
    £40.01 to £70.00 £10.00
    £70.01 to £175.00 £15.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00
    Europe Zone 3 · Standard · (8 - 12 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £20.00 £6.00
    £20.01 to £70.00 £10.00
    £70.01 to £175.00 £15.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00
    North America · Standard · (6 - 10 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £30.00 £3.00
    £30.01 to £70.00 £10.00
    £70.01 to £175.00 £15.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00
    Japan · Standard · (6 - 10 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £30.00 £5.00
    £30.01 to £70.00 £10.00
    £70.01 to £175.00 £15.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00
    Australia and Far East Asia · Standard · (8 - 12 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £30.00 £5.00
    £30.01 to £70.00 £10.00
    £70.01 to £175.00 £15.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00
    M@ UK - Rest of World (ROW) · Standard · (8 - 12 days)
    Per Shipment Bands Shipment Rate
    £0.00 to £15.00 £10.00
    £15.01 to £70.00 £15.00
    £70.01 to £175.00 £20.00
    £175.01 to £250.00 £40.00
    £250.01 to Up £50.00

    * Delivery Rates for Books, Music, Video and DVD
    UK
    3 - 12 days
    Express Delivery - UK
    24 hours
    European Union
    5 - 12 days
    US (include US Protectorates) and Canada
    5 - 12 days
    Rest of World
    7 - 35 days
    Books £2.80 £8.98 £4.02 £6.94 £7.00
    CDs £1.26 £8.98 £1.82 £3.08 £3.58
    Videos £2.80 £8.98 £4.02 £4.94 £5.94
    DVD £1.26 £8.98 £1.82 £3.08 £3.58


    * Marketplace orders are only accepted for delivery to Supported Countries.

    *  Your delivery fees when buying Books, Music, Videos and DVDs at Amazon Marketplace are fixed according to the type of product you purchase.
        Rates are based on dispatching a single item. Purchasing multiple items results in multiple delivery charges; there are no "per delivery" and "per item" charges, as there are when you buy directly from Amazon.co.uk.


    Region Key
    UK Street England,Wales,Scotland,Northern Ireland,Channel Islands and Isle of Man,excluding BFPO and PO Boxes.
    UK Off-Mainland *DISABLED* This ship option has been DISABLED and is no longer available to customers for new orders. Previous jurisdiction has been incorporated into 'UK Street'.
    UK P.O Box P.O Boxes in England,Wales,Scotland,Northern Ireland,Channel Islands and Isle of Man.
    BFPO English Forces Post Office
    Europe Zone 1 Belgium,Denmark,mainland France,Germany,Republic of Ireland,Luxembourg,Monaco,Netherlands
    Europe Zone 2 Greece,Italy,Portugal,Spain
    Europe Zone 3 Albania,Andorra,Armenia,Austria,Belarus,Bosnia & Herzegovina,Bulgaria, Cape Verde,Croatia (Hrvatska),Cyprus,Czech Republic,Estonia,Faroe Islands, Finland,Georgia,Gibraltar,Greenland,Hungary,Iceland,Latvia,Liechtenstein, Lithuania,Macedonia,Malta,Moldova,Norway,Poland,Romania,Russian, Federation,S Georgia& S Sand Is,San Marino,Slovak Republic,Slovenia, Sweden,Switzerland,Turkey,Ukraine,USSR (former),Vatican City State.
    Australia and Far East Asia Australia, Brunei Darussalam, Cambodia, Cayman Islands, China, Christmas Island, Cocos (Keeling) Isls, Cook Islands, East Timor, Fiji,French Polynesia, Guam, Hong Kong, Indonesia, Kuwait, Laos, Macau, Malaysia, Mexico, Micronesia, Mongolia, Myanmar, New Caledonia, New Zealand, Niue, Norfolk Island, North Korea,Papua New Guinea, Philippines, Pitcairn, Samoa, Singapore, Solomon Islands, South Korea, Taiwan, Thailand, Tonga, Tuvalu, Vanuatu, Vietnam, Wallis & Futuna Isls.
    North America Canada,United States.
    Japan Japan
    Rest of World Rest of the World.

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    SME Fertility Dispatch Policies

    Shipping Information

    All UK orders received Monday-Thursday before 3.30pm and all orders received by 12.30pm on Fridays will be shipped on the same day. All overseas orders received Monday-Friday before 12pm UK time will be shipped the same business day. All orders received after these times will be shipped the following business day.

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    SME Fertility Tax Information

    Prices are displayed inclusive of any applicable VAT.
    Top of Page
  • Top of Page

    Privacy & Security

    Amazon knows that you care how information about you is used and shared, and we appreciate your trust that we will do so carefully and sensibly. By visiting Amazon.co.uk, you are accepting the practices described in Amazon.co.uk's Privacy Notice.

    In addition, we want you to be aware that Amazon.com will provide SME Fertility with information related to your transactions involving their products (including, for example, your name, address, products you purchase, and transaction amount), and that such information will be subject to SME Fertility's Privacy Policy.

    SME Fertility's Privacy Policy

    Any information that is collected in order to process your order is treated with the upmost privacy.

    We do not give/sell our customers information to third parties.

    See Amazon.co.uk's Privacy Notice

  • Top of Page

    Returns and Refunds

    Please refer to the Amazon.co.uk Return Policy. Please contact SME Fertility to get information about any additional policies that may apply:

    Contact this seller Phone: +44 1923 711511

    To initiate a return, please visit Amazonís Online Return Center to request a return authorization from the seller.

    For questions about a charge that has been made to your credit card, please contact Amazon. For questions about how to place an order, search Amazon Help.

  • Top of Page Customer Service

    In the event that you need to contact us please email amazon@sme-fertility.co.uk

  • Top of Page Ovulation Test Instructions

    Ovulation Test Instructions
    This product is composed of the glass fiber strips of monoclonal antibody against luteinizing hormone (LH), anti-mouse IgG solid cellulose nitrate membrane and the bonders of absorptive colloidal gold - monoclonal antibody against LH. It adopts the principles of double antibody sandwich method and immunochromatography to test the LH in the urine.

    Intended Use:††† used for the prediction of ovulation
    Contents:††††††† each pouch contains one test strip and one desiccant

    Specimen Collection
    The sample must be collected each day. For best results, try to collect urine at about the same time each day when conducting the tests. The liquid intake should be reduced for two hours before collecting the urine. The urine can be stored at room temperature for up to 8 hours or in the refrigerator for up to 24 hours. Do not freeze. If the sample was refrigerated, it must be allowed to get back to room temperature before testing.

    Determine the Beginning Time of Test
    The bearing-aged women should first make sure of menstrual cycle before the test, which is to take the first day of last menstrual cycle as the beginning of a period. Since the days of menstrual cycle of each female are different, one can consult the listed time in Periodical Testing Form, and takes it as the first day of test. One should choose a period for the test, compare the results of the test after continuous testing for 5 days or the maximum of LH appears, and find out LH surge level, to forecast your ovulation period. If the menstrual cycle is less than 21 days or more than 38 days, one should take tests according to the enjoin of doctor.

    Cycle Length
    Day to begin Testing
    21-22 days Cycle Day 6
    23-24 days Cycle Day 7
    25 days Cycle Day 8
    26 days Cycle Day 9
    27 days Cycle Day 10
    28 days Cycle Day 11
    29 days Cycle Day 12
    30 days Cycle Day 13
    31 days Cycle Day 14
    32 days Cycle Day 15
    33 days Cycle Day 16
    34 days Cycle Day 17
    35 days Cycle Day18
    36 days Cycle Day 19
    37 days Cycle Day 20
    38 days Cycle Day 21

    Test Procedure†††††††††††††††††††††††††††††††††††
    Before use please prepare a timer and a urine cup.
    1. The Ovulation test is formulated for use with fresh urine specimens. Urine cup should be used to collect specimens.
    2. Remove the strip from the foil wrapper.
    3. Immerse the strip into the urine with the arrow end pointing toward the urine. Do not cover the urine over the MAX (maximum) line. You may take the strip out after a minimum of 15 seconds in the urine and lay the strip flatly on a non-absorptive clean surface.
    4. Read the result within 10 minutes.
    5. Discard the test device after single use.
    Interpretation of Results:†††††††††††††††††††††
    Negative: One pink/purple band forms in the control region; no band is found in the test region, or the color of the test band is less intense than that of the control/reference band. The result indicates basal LH level of the tested specimen.
    Positive: Two pink/purple bands form, and the color of the test band is equal to or more intense than that of the control/reference band. This result indicates an LH surge level of the tested specimen.
    Invalid: If there is no pink/purple band in the control region, the test result is invalid. Retest the sample using a new device.

    Warnings & Precautions
    For in vitro diagnostic use only
    1. When uses this productyou should not take the hCG or the LH medicine which may influence the test result. Moreover, in pregnancy, menopause or use of prophylactic drugs during the testthe result will not normal.
    2. As with all diagnostic tests, a definitive diagnostic should not be based on the results of a single test, but should only be made by the physician after all clinical and lab findings have been evaluated.
    3. Read directions for use carefully before performing this test. Pay attention to the position of the C and T line.
    4. Do not use the kit beyond the labeled expiry date.
    5. Do not reuse the test devices. Discard it in the dustbin after single use.
    6. Do not use if pouch is damaged or opened.
    7. Do not touch the membrane area.
    8. Once open the pouch, the test device should be used immediately. Prolonged exposure to ambient humidity will cause product deterioration.
    9. Treat urine samples and used devices as if they are potentially infectious. Avoid contact with skin.

    Distributed in the UK by: Home Health UK Ltd, Unit 11, Peerglow Industrial Estate, Olds Approach, Watford, Hertfordshire WD18 9SR.

    Manufacturer: Nantong Egens Biotechnology Co. Ltd, Block A No.15 Building No. 1692, Xinghu Avenue, Nantong Economy & Technology Development Zone, Jiangsu Province P.R. China

  • Top of Page Pregnancy Test Instructions

    Pregnancy Test Operating Instructions

    This product is composed of the glass fiber strips of monoclonal antibody against human chorionic gonadotropin (hCG), anti-mouse IgG solid cellulose nitrate membrane and the bonders of absorptive colloidal gold - monoclonal antibody against hCG. It adopts the principles of double antibody sandwich method and immunochromatography to test the hCG in the urine.

    Intended Use:††† used for early diagnosis of pregnancy
    Contents:††††††† each pouch contains one test strip and one desiccant

    Test Procedure†††††††††††††††††††††††††††††††††† †
    Before use please prepare a timer and a urine cup.

    1. The Pregnancy test is formulated for use with fresh urine specimens. Urine cup should be used to collect specimens.
    2. Remove the strip from the foil wrapper.
    3. Immerse the strip into the urine with the arrow end pointing toward the urine. Do not cover the urine over the MAX (maximum) line. You may take the strip out after a minimum of 15 seconds in the urine and lay the strip flatly on a non-absorptive clean surface.
    4. Read the result within 10 minutes.
    5. Discard the test device after single use.
    Interpretation of Results

    Negative:††† If only one pink line appears in the control area, you can assume that you are not pregnant.
    Positive:††† If two pink lines appear both in the control area and test area, you can assume that you are pregnant.
    Invalid:††† If there is no distinct pink-purple colored band visible both in the TEST area and CONTROL area, the test is invalid. It is recommended that in this case the test should be repeated. If the problem persists, contact your local distributor.

    Warnings & Precautions
    For in-vitro diagnostic use only

    1. As with all diagnostic tests, a definitive diagnostic should not be based on the results of a single test, but should only be made by the physician after all clinical and lab findings have been evaluated.
    2. Read directions for use carefully before performing this test. Pay attention to the position of the C and T line.
    3. Do not use the kit beyond the labeled expiry date.
    4. Do not reuse the test devices.
    5. Do not use if pouch is damaged or opened.
    6. Do not touch the membrane area.
    7. Once open the pouch, the test device should be used immediately. Prolonged exposure to ambient humidity will cause product deterioration.


    Distributed in the UK by: Home Health UK Ltd, Unit 11, Peerglow Industrial Estate, Olds Approach, Watford, Hertfordshire WD18 9SR.

    Manufacturer: Nantong Egens Biotechnology Co. Ltd, Block A No.15 Building No. 1692, Xinghu Avenue, Nantong Economy & Technology Development Zone, Jiangsu Province P.R. China

  • Top of Page Our Returns and Refund Policy

    Faulty Goods

    If there is an item missing from your order or the item you receive is damaged or defective then we will send you a replacement where possible. If a replacement is not available then we will refund your purchase in full.

    If you do receive faulty or incorrect goods then please hold onto them as we may require you to return them to us. If you are returning an item because of an error on our part or because it is damaged or defective, we will refund your payment in full and pay your costs of returning it to us (either via a personalized pre-paid return label, or by refunding your return postage costs).

    We will check all items returned as damaged or defective. In the event we find no fault, we reserve the right to cover our fees and expenses.

    14 Day Cooling-off Period

    By law, customers located in the European Union also have the right to withdraw from the purchase of an item within 14 calendar days of the item being delivered.

    Where you are withdrawing from your purchase within the 14 day cooling-off period, and there has been no error on our part, we will refund you in full, provided the item is still in its original condition. We will not refund your costs of returning the item to us. As the items we sell have expiry dates, we will need to receive the goods back within 30 days of receipt.

    We advise that you use a fully insured posting method when returning the item to us.