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World's Sign Selection
 
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World's Sign Selection (Paperback)

by Ignasi Vich (Author)
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Synopsis
When a Renaissance artist painted a work of art to announce or communicate something, he was valued for both his creativity and for the quality of his work. Inevitably, it was the quality of the work that made the artist remembered and admired. The same thing happens in the visual communication of the 21st century: a good quality of work is the best way to make sure a graphic idea will succeed. This volume acknowledges the result of the interaction between these two disciplines which have been historically so linked to one another - creativity and the finished visual result. It presents a selection of sign design from around the world.