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Including a preface by American design expert and co-editor Ken Coupland (Wired, ResFest) as well as profiles and interviews of the participants, Coast to Coast is divided into five broad sections: Deconstructive Typography, Urban Art, the Digital Realm, Rock style and the ubiquitous American Retro.
The first publication to condense decades of influence, lifestyles and an entire generation of US graphic designers into such a compact yet comprehensive collection, Coast to Coast is both documentation and a defining guide for this brand new, distinctly American style.
Synopsis
Definitely not propaganda but a re-evaluation of the fading American dream, Coast to Coast is America grown up. Take a railroad trip through the non commercial, non commissioned work of young designers all the way from Boston to San Francisco (and in between) with no stops. Every influence America has ever exerted upon itself sits within this monster collection of free works, the itchiest scratchiest typography known to man and image Manipulation through Flash Graphics. Take acid ice cream soda pop colours with the ubiquitous criminal influence and 50s billboard posters mix with the influence of David Carson add a spot of hip hop and tagging see the revolutionary websites and you have a potent graphic cocktail. Here is the influence the US has had worldwide sit back and let the decades of influence and lifestyle remixes themselves before your eyes.
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