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ESuperbrands: An Insight into Some of Britain's Strongest EBrands 2006

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ESuperbrands: An Insight into Some of Britain's Strongest EBrands 2006 (Paperback)

by Angela Cooper (Editor)

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Product details

Paperback: 131 pages
Publisher: Superbrands Ltd; 2Rev Ed edition (22 Mar 2006)
Language English
ISBN-10: 1905652003
ISBN-13: 978-1905652006
Product Dimensions: 21.2 x 18.6 x 1.8 cm
Average Customer Review: No customer reviews yet. Be the first.
Amazon.co.uk Sales Rank: 1,029,839 in Books (See Bestsellers in Books)

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Synopsis
"eSuperbrands" aims to highlight brands that have become the strongest and most iconic in the online sector. The publication explores, through text and visuals, how these brands have succeeded in reaching the top and the journey that they have taken to get there. This is the second edition of "eSuperbrands" and is part of a pioneering programme that was founded with the aim of paying tribute to the UK's strongest ebrands. Through identifying these brands and providing their case histories, the Superbrands organisation hopes that people will gain a greater understanding and appreciation of the discipline of branding and a greater admiration for the brands themselves. Each brand featured in this book has qualified for inclusion based on the ranking of a dedicated eSuperbrands council - a panel of eminent individuals who are well qualified to judge which are the nation's strongest brands.

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