Book Description
The Referendum on the euro will be the biggest political event for a generation, yet the debate provides a poor guide to what will happen if one is called.
Winning the Euro Referendum brings together contributions from leaders in a wide range of fields, from public opinion and advertising to media and gender. It is the definitive guide to the dynamics of the European debate in Britain today and contains detailed analysis on the workings of referendums, the experiences of other countries, the arguments that will be employed and the nature of public opinion. It adds to The Foreign Policy Centre's groundbreaking work on Europe and follows MORI Chairman Bob Worcester's acclaimed pamphlet '
How to Win the Euro Referendum, published last year.
About the Author
Mark Leonard is Director of The Foreign Policy Centre and a member of the Executive Council of Britain in Europe
Tom Arbuthnott is Europe Programme Researcher at The Foreign Policy Centre