Amazon.co.uk Review
David Firth's previous book,
How to Make Work Fun, rocked the business community and took business books into a new dimension with its humorous approach.
The Corporate Fool takes the concept one stage further and shakes the foundations of corporations by asking if their businesses are as good and their staff as fulfilled as they could be. Should the answer to either be "no", this book will provide the catalyst required to make the necessary changes. Firth and Leigh argue the case for businesses to nurture the idiosyncrasies of the fool. If there isn't one in the organization, then they provide a useful section on how to hire one! With an insightful listing of different types of fools, including stories and interviews, this book outlines the way to overthrow the conventional paradigm. It is essential for anyone in business who would like to understand the process of change and how to implement it within their organization.
The Corporate Fool is a gem of a book filled with practical advice for anyone willing to take the unconventional route to success. --
Pat Naylor
Product Description
"A fascinating, thought–provoking and entertainingly written book – a must for anyone who wants to have a stab at upturning the corporate status quo and inspiring some creative, questioning and excitingly unconventional behaviors. This book could be dangerous for people who take themselves too seriously.
" Justin Ockenden Director, Cambridge Technology Partners, New York "A bible on leadership. For, iconoclasts, renegades, and pranksters that want to impact their organization – whether they stand at the bottom or the top." Bryan Finkel Managing Director, Technology Venture Management