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Typography Now: The Next Wave
 
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Typography Now: The Next Wave (Paperback)

by Rick Poynor (Author)
5.0 out of 5 stars  See all reviews (1 customer review)

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Product details

  • Paperback: 256 pages
  • Publisher: Booth-Clibborn Editions; 9th edition (Aug 1994)
  • Language English
  • ISBN-10: 1873968426
  • ISBN-13: 978-1873968420
  • Product Dimensions: 27.4 x 21.5 x 1.8 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 193,263 in Books (See Bestsellers in Books)

    Popular in this category:

    #56 in  Books > Art, Architecture & Photography > Graphic Arts > Typography

Product Description

Synopsis

Typography is the key issue in British graphic design circles. This paperback edition presents a survey of the significant trends and fresh typographic thinking made possible by current typesetting technology.

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10 of 10 people found the following review helpful:
5.0 out of 5 stars A superb treatise on the current state of typefaces, 4 Mar 2001
By soforia.int@chello.at (Vienna, Austria) - See all my reviews
Typography now: the next wave is a superb treatise--visually and intellectually--on the current state of typefaces. The book itself is a journey through the soul of design excellence and creativity, pushing the concepts way beyond the pedestrian. Yet it manages to retain the calm dignity of legibility.

Some books on type and design promise what they can't deliver. Typography now: the next wave is a heady, visual narrative that can capture your imagination and set free the possibilities within. It has achieved that perfect relationship among designers, editors and typographers: an intuitive synergy oozing out of each and every page, cover to cover.

The introduction by editor Rick Poynor aptly sets the tone for what readers can expect: "becoming an active participant in the construction of the message". A section divider clearly demarcates each section; and the captions are clear and concise.

I can't wait to get my hands on the next book by the people responsible for Typography now: the next wave.

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