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Alexander The Great's Art Of Strategy: Lessons From the Great Empire Builder
 
 

Alexander The Great's Art Of Strategy: Lessons From the Great Empire Builder (Paperback)

by Partha Bose (Author)
4.9 out of 5 stars See all reviews (9 customer reviews)
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Product details

  • Paperback: 304 pages
  • Publisher: Profile Business; New edition edition (8 April 2004)
  • Language English
  • ISBN-10: 1861974779
  • ISBN-13: 978-1861974778
  • Product Dimensions: 19.6 x 12.8 x 2.2 cm
  • Average Customer Review: 4.9 out of 5 stars See all reviews (9 customer reviews)
  • Amazon.co.uk Sales Rank: 284,713 in Books (See Bestsellers in Books)

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Product Description

Review
'If you want to know about the greatest ever war leader's strategy, this is a fine place to start, and as a management book it is good fun.' Business Life 'learned and entertaining' Wall Street Journal 'Everyone's talking about a sensational young guy whose strategic thinking and leadership qualities made him the most powerful chief executive in the world before he was 30 - and there is a new book out that tells you not only how he did it, but how you can copy his methods. ...Partha Bose's Alexander The Great's Art of Strategy, currently high on the British and American non-fiction bestseller charts...It is selling in sizeable quantities to intelligent people doing important jobs in large companies.' The Times

This book's title and cover are somewhat misleading - rather like Alexander himself. This is no ordinary history book but an ingenious mix of historical biography with a game plan for today's business go-getters. Partha Bose, who has himself built several business empires, shows that the strategies employed by Alexander can be put to good use in today's world of capitalism. Alexander was a fresh-faced youth, the picture of innocence, when he began conquering most of the known world. But he was no plundering bandit who trampled his way to success. Whether he knew it or not, he had a clear-headed strategy and an ability to motivate even those who doubted his astuteness. Many of today's moguls use similar psychology to get where they want to be, Bose says. Self-belief, careful planning and a certain ruthlessness are all attributes as necessary for business success as for triumph on the battlefield. Alexander may have put his enemies to the sword, but business managers can make their points in equally effective ways without spilling blood. Wisdom plays a big part, but not necessarily wisdom in an academic sense. More important is the ability to look ahead with clarity - and that takes a certain mindset. Bose shows how to develop it. Throughout the book, Bose links past and present with colour and elegance. He believes that Alexander set trends that have filtered down through the ages and been put to use by such apparently diverse figures as Elizabeth I, Gandhi and Churchill. What they all possessed was a personality that not only drew others to them but also instilled a sense of confidence and belief - even when logic would normally have argued otherwise. Bose writes in an easy style that is itself strongly motivating and takes the sting out of methods that the less forceful among us may find too daunting to contemplate. (Kirkus UK)

Professor Ernest R. May, Harvard University
It is one of those rare books that teaches lessons but it is still fun to read.

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Inside This Book (Learn More)
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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Alexander The Great's Art Of Strategy: Lessons From the Great Empire Builder
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Alexander The Great's Art Of Strategy: Lessons From the Great Empire Builder 4.9 out of 5 stars (9)
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Customer Reviews

9 Reviews
5 star:
 (8)
4 star:
 (1)
3 star:    (0)
2 star:    (0)
1 star:    (0)
 
 
 
 
 
Average Customer Review
4.9 out of 5 stars (9 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
3 of 3 people found the following review helpful:
4.0 out of 5 stars Almost a classic, 11 May 2003
By A. Browne "Caballo" (London, UK) - See all my reviews
(REAL NAME)   
A great idea for a book, well written, and showing an extraordinarily broad grasp of history and business. You cannot but help warm to a business writer who uses cricketing analogies of googlies and leg-spin!
What prevents the book from being a real classic are some factual mistakes- for example Alexander's cavalry Companions are described as having scale armour or armour plate, a shield (only used by Companions when on foot), a Celtic sword, and horses with a breastplate. None of this is accurate based on the sources. Even more worrying, the elite Theban Sacred Band are referred to a cavalry unit- when they were actually a hoplite infantry unit. Worrying because if these facts are incorrect, what else is wrong?
I liked his use of Porter's latest view of strategy being about "combining acivities" and the South West Airline example Porter uses so graphically in lectures. An interesting parallel could have been Alexander's combined operations strike against the Scythians where a river crossing was successfully accomplished using boatmen, covering fire from bolt-shooters, and Macedonian infantry acting in unison.
Overall, this could have been a classic- but to my mind, it just misses. But well worth a read.
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Top Drawer!, 15 Aug 2005
By Alan Evans "Big Al" (Horley, England) - See all my reviews
(REAL NAME)   
This book is a superb introduction to Alexander the Great and his legacy. The book paints a clear picture to demonstrate how business strategies of today can be linked to Alexander's time and methods. Partha skips back and forth throughout history when telling this story; first giving you a chunk of Alexander's story and then a story from todays business or politics in order to draw links between the strategies used today and those used by Alexander back then. I found this book thoroughly engaging and found the authors style 'easy' as the leg work has apparently been done for you (see the massive reference list at the back of the book!)and just enough information is included for you to get the point. It never gets boring. Top Drawer!!
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2 of 2 people found the following review helpful:
5.0 out of 5 stars Packed with Knowledge!, 29 April 2003
By Rolf Dobelli "getAbstract.com" (Switzerland) - See all my reviews
(TOP 50 REVIEWER)    (REAL NAME)   
Partha Bose has crafted an impressive volume that stands equally well as a work of interpretive history or as a contemporary guide to effective business strategy. Like any lessons-of-history-applied-to-business volume, it works to find a delicate balance between past and present. Its practical business examples range from Honda to IBM to the war in Afghanistan (a land which Alexander was the last to conquer successfully). Fortunately, Bose avoids the temptation to give the facts of history short shrift. Do not expect to find an answer about whether to do that big acquisition deal. (You'll never establish your own business empire if you get too caught up in the details!) Instead, this volume brings to life the classic lessons of leadership that march across the eons, unstoppable, unchanging, unchallenged, like the Macedonian legion itself. We from getAbstract highly recommend this book to executives, strategists, history buffs and all those who harbor a secret desire to rule the world!
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Most Recent Customer Reviews

5.0 out of 5 stars Packed With Knowledge!
Partha Bose has crafted an impressive volume that stands equally well as a work of interpretive history or as a contemporary guide to effective business strategy. Read more
Published on 15 Jun 2004 by Rolf Dobelli

5.0 out of 5 stars a rare combination - business sense and a great read!
I'm usually pretty sceptical about this kind of book but a friend persuaded me to read it. It breaks down some of the basic strategic elements of running a business (or starting... Read more
Published on 9 May 2003

5.0 out of 5 stars LEARN FROM HISTORY
For anyone who wants a book that is both entertaining and educational, Alexander the Great's Art of Strategy hits the right spot. Read more
Published on 7 May 2003

5.0 out of 5 stars Strategy 101 but also a great read!
Business books... most of them send me to sleep. Military history's never been my bag either. But this book is something really special. Read more
Published on 29 April 2003

5.0 out of 5 stars From insight to action.
At last! A book on leadership and strategy that translates the techniques of one of the world's greatest heroes into a practical and learnable agenda for the aspiring yet mortal... Read more
Published on 25 April 2003

5.0 out of 5 stars Packed with Knowledge!
Partha Bose has crafted an impressive volume that stands equally well as a work of interpretive history or as a contemporary guide to effective business strategy. Read more
Published on 10 April 2003 by Rolf Dobelli

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