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The Virtual Banking Revolution: The Customer, the Bank and the Future
  
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The Virtual Banking Revolution: The Customer, the Bank and the Future (Hardcover)

by James Essinger (Author)
5.0 out of 5 stars  See all reviews (1 customer review)

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Product details

  • Hardcover: 304 pages
  • Publisher: Thomson Learning (20 Aug 1998)
  • Language English
  • ISBN-10: 1861523432
  • ISBN-13: 978-1861523433
  • Product Dimensions: 24.1 x 16.2 x 1.9 cm
  • Average Customer Review: 5.0 out of 5 stars  See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 2,856,240 in Books (See Bestsellers in Books)

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Product Description

Product Description

This text appraises new developments in electronic payment systems and their strategic implications for banks and the customer interface. It looks at initiatives from around the world and assesses customer attitudes to the new services. It offers a useful reference to the reader on the main services and their potential opportunities and problems involved. The book includes an appendix listing the main associations and regulatory bodies involved in this aspect of the banking sector.

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5.0 out of 5 stars State-of-the-art views on e-banking & an entertaining read, 12 Jan 2000
By A Customer
Everybody talks about e-banking as if they know exactly what they are talking about, but all too often, they're just repeating some fairly shallow viewpoints they read in the business sections of the nationals.

This excellent book, instead, sets the whole virtual banking revolution in perspective, tracing its origins during the 1970s and 1980s, and arguing persuasively that the whole business of e-banking is essentially a continuation of the battle which banks have always fought to justify their existance as fundamentally unnecessary 'middle-men' who are permanently terrified of being left out of the customer/seller equation.

Full of juicy material which operates at both a strategic and tactical level, and particularly strong on the challenge posed by newcomers to the banking industry (Essinger calls these 'gatecrashers'), I think this book is essential reading for anybody who wants to master the developments in banking which are defining how the industry will develop during the 21st century.

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