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Building Structures and Skills for Fundraising: 2 (Fundraising Close to Home)
 
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Building Structures and Skills for Fundraising: 2 (Fundraising Close to Home) (Paperback)

by Elizabeth Westman Wilson (Author)
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Fundraising programs can bring in new money, new volunteers, and many new friends. Where voluntary organizations are funded mainly from outside, raising even a portion of the budget from local donors can increase independence - especially as overseas grants diminish. Part one paves the way for fundraising campaigns, including the role of the leader, the board, volunteers, overcoming fear of fundraising, and building strategic alliances. Part two outlines the practical essentials of effective communications programs: how to make the spoken word, printed materials, media coverage, audio-visual materials, public relations events, and the Internet work for you.

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