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The Jelly Effect: How to Make Your Communication Stick
 
 
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The Jelly Effect: How to Make Your Communication Stick (Paperback)

by Andy Bounds (Author)
4.3 out of 5 stars  See all reviews (43 customer reviews)
RRP: £12.99
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Product details

  • Paperback: 256 pages
  • Publisher: Capstone (4 April 2007)
  • Language English
  • ISBN-10: 1841127604
  • ISBN-13: 978-1841127606
  • Product Dimensions: 23 x 15.4 x 1.6 cm
  • Average Customer Review: 4.3 out of 5 stars  See all reviews (43 customer reviews)
  • Amazon.co.uk Sales Rank: 19,807 in Books (See Bestsellers in Books)

    Popular in this category:

    #7 in  Books > Business, Finance & Law > Management > Management Skills > Communication & Presentation > Conducting Meetings

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  • See Complete Table of Contents

Product Description

Review

“…good simple tips on subjects like networking, sales and presentations…” (Edge, September 2007)

"This interesting book is much more serious than the title suggests.” (Modus Operandi, Spring 2008)



Review

“…good simple tips on subjects like networking, sales and presentations…” (Edge, September 2007)

"This interesting book is much more serious than the title suggests.” (Modus Operandi, Spring 2008)

See all Product Description
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Customer Reviews

43 Reviews
5 star:
 (31)
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 (5)
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2 star:
 (3)
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Average Customer Review
4.3 out of 5 stars (43 customer reviews)
 
 
 
 
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Most Helpful Customer Reviews

 
57 of 63 people found the following review helpful:
2.0 out of 5 stars Flatters to deceive, 24 Jul 2007
By Terry Osborne "Terry O" (Leicester, England) - See all my reviews
I read the reviews so decided to try out the book. Lots of big typeface and few words on the page, I have seen too many of these books before. This is effectively 10 powerpoint slides s-t-r-e-t-c-h-e-d into a book. The ideas are fine, but nothing that I have not seen before, in more detail, elsewhere.

I took a look at the author's website, and, surprise, surprise, some of the reviewers here on Amazon are the same people as give him 'testimonials' on his website for his courses. Not sure of the integrity of all involved.

Overall, it's an okay book, but not worthy of the lavish praise heaped on it by some of these 'reviewers'
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14 of 19 people found the following review helpful:
5.0 out of 5 stars Teach yourself exercises are a God send, 21 April 2007
By Mrs. Jayne Smith (Liverpool, UK) - See all my reviews
(REAL NAME)   
Written in an easy to read format, analogies that everyone can relate to, and easy to learn exercises that should be put into effect every day.

The most insightful part for me is the Presentations chapter. For years I've been trying to tell people not to write scripts on their PowerPoint slideshows. Now, there's a book to tell people why not, what to write, what to show and what to tell. Whenever I have to prepare PowerPoint for any of my clients, I direct them to The Jelly Effect. To help them get their point across in the way they would want to be heard, follow the essential exercises in this book.

This book is constantly referred to and will remain on my work desk for a long, long time.
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11 of 15 people found the following review helpful:
5.0 out of 5 stars Simply Superb!, 9 May 2007
Well, I have to say I am stunningly impressed: I have reads dozens of books on this topic in support of my work as a business coach and trainer - and this is by far the best!

It has sections on effective networking, pitching for sales and business presenting, as well as being packed with tons of top tips for communication in general. This book has the gift of being simple without being simplistic: Every single suggestion will have instant and profound impact on your communication. And the best part is everything has been written in such a way as you can apply it and immediately reap the rewards!

I have recommended this book to all my clients. Buy it - you'll be very glad you did!



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Most Recent Customer Reviews

4.0 out of 5 stars Informative, but marketing orientated
The knowledge imparted in this book is immediately useful for networking and presentations, but there is an underlying marketing/sales vibe that sours the experience slightly... Read more
Published 2 months ago by Mr. Chris Heald

4.0 out of 5 stars Helpful hints & good summaries
I found this to be an engaging book that was easy to read and understand. The points in the book are well presented and good summaries are provided. Read more
Published 3 months ago by Rob Cameron

5.0 out of 5 stars Impressed - a sudden blazing flash of common sense!
A down to earth, common sense method of getting to meet people, buy them a coffee and sell them something big. Read more
Published 14 months ago by A. Harvey

4.0 out of 5 stars Great for a beginner like me
I read some of the reviews blasting this book, and I felt I needed to counter them. Whether you will like this book or not seems to depend on your level of experience with selling... Read more
Published 14 months ago by M Gemmill-Toyama

2.0 out of 5 stars Too much jelly makes you sick
It's ironic that this book is actually jelly itself. OK, probably 5 good points in here, but thrown at you again and again and again and again. Read more
Published 15 months ago by A. Dalton

2.0 out of 5 stars Baffled...
Bought this book on the basis of the reviews and frankly having read it I'm a bit baffled. We all need to do the simple stuff well - this is the basis of success. Read more
Published 21 months ago by C. Meikle

5.0 out of 5 stars Brilliant!
This book is a good buy because it gives you information on precisely how to communicate your pitch in order to maximise sales. Read more
Published 21 months ago by Julie Munro

5.0 out of 5 stars Very Practical and Easy to Read and Practise
I ordered this book after surveying the reviews and listened to Andy on his website. Defintely the author is the right person in giving instructions in how to communicate since... Read more
Published 21 months ago by Professor

5.0 out of 5 stars Fantastic advice from the very first page!
This book was recommended to me by a business associate so I bought a copy and couldn't put it down until I had finished. Read more
Published 24 months ago by JS McDermott

5.0 out of 5 stars Practical advice you can use straight away
I recently bought the book on recommendation, I have used techniques from it both in work and outside to great effect. Read more
Published on 18 Nov 2007 by Gary Hewins

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