Amazon.co.uk: Uncommon Sense: Out Of The Box Thinking For An In The Box World: Peter Cochrane: Books

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Product Description

Reading Chronicle, 29/7/04
"You will find it hard to put down..."

City to Cities, November/ December 2004
"...a man with something to say to a world that should listen."

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What will the world look like in 20 years?, 30 Sep 2004

By	Dr Jonathan Milner - See all my reviews

If you have a passion for technology and how it can improve our lives and constantly question why things have to be a certain way, then this book is for you. Each short section is called a byte which appropriatly delivers an easily digestible concise snack of knowledge. Perfect for time-poor people that need to get the nitty gritty. Subjects are wide ranging from micro-identity chip implants to why efficiency does not scale linearly with more employees (Cochrane's law of secretaries). The format invites you to dive in and out start at the middle, back or front and devour little gems of knowledge as you do, delivered with a sense of humour to boot. Just superb.

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See the future today, 31 May 2007

By	Stephen Parry "Author of Sense and Respond" (Lean Service Architect. London) - See all my reviews

I found this a very interesting read for anyone concerned with the way in which we will live our lives in the future and the implications it has for the world of work and organisations.

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should hang in every executive toilet..., 29 Jun 2005

By	Robert Machin (Hampshire, UK) - See all my reviews

should hang in every executive toilet- the book that is, not the estimable Mr.Cochrane - the better to enhance quiet contemplation of the horrors and challenges of the world of tech.

If I had one criticism, it's that some of the themes start to repeat, but given the genesis of the book that's not surprising. But few people will read it cover to cover anyway, and more generally, what did someone once say - common sense is just genius with its work clothes on?

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