Product Description
Fast track route to mastering shareholder value
Covers the key areas of shareholder value, from its role in the management process to its theory, measures, and its impact on strategy
Examples and lessons from some of the world′s most valuable companies and brands including BP Amoco, Diageo and Manchester United, and ideas from the smartest thinkers including G Bennett Stewart, Tom Copeland, James M McTaggart, Roger A. Morin and Sherry L. Jarrell
Includes a glossary of key concepts and a comprehensive resources guide
From the Inside Flap
Fast track route to mastering shareholder value
Covers the key areas of shareholder value, from its role in the management process to its theory, measures, and its impact on strategy
Examples and lessons from some of the world′s most valuable companies and brands including BP Amoco, Diageo and Manchester United, and ideas from the smartest thinkers including G Bennett Stewart, Tom Copeland, James M McTaggart, Roger A. Morin and Sherry L. Jarrell
Includes a glossary of key concepts and a comprehensive resources guide
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