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Touch This: Graphic Design That Feels Good
 
 
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Touch This: Graphic Design That Feels Good [Illustrated] (Hardcover)

by Scott Witham (Author) "Every designer dreams of working with an unlimited budget and an open brief ..." (more)
5.0 out of 5 stars See all reviews (1 customer review)

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Product details

  • Hardcover: 300 pages
  • Publisher: Rockport Publishers Inc.; illustrated edition edition (29 Mar 2005)
  • Language English
  • ISBN-10: 1592531288
  • ISBN-13: 978-1592531288
  • Product Dimensions: 28 x 22.6 x 2.4 cm
  • Average Customer Review: 5.0 out of 5 stars See all reviews (1 customer review)
  • Amazon.co.uk Sales Rank: 527,097 in Books (See Bestsellers in Books)

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Product Description

Synopsis
In today's high-tech, virtual world where things exist, but then again, they don't, people are drawn irresistibly to "touch-friendly" designs. It's little wonder that graphic design that uses unusual materials, which call out to be touched, get noticed and build image like no others. Design on nontraditional materials attracts both designers and consumers. The subject fascinates consumers because they recognise that unique materials can be difficult to engineer and incorporate, and thus tactile design nearly always becomes coveted and collectible. Moreover, the designer who can get a consumer to interact with a product, whether it's a brochure or a package, increases the chance of making a memorable connection and, even better yet, a sale. This book features intriguing projects that incorporate a gamut of "you can't print on that" materials, including pleated, Issey Miyake-type forms and razor thin metal business cards; x-ray film; heat sensitive inks; ceramic tiles and carpet samples. In short, there are design solutions in this book that use any and everything except plain paper.
Inside This Book (Learn More)
First Sentence
Every designer dreams of working with an unlimited budget and an open brief. Read the first page
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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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2 of 3 people found the following review helpful:
5.0 out of 5 stars 'Touch This' - go on...you know you want to!, 18 April 2005
By A Customer
Superb! purchased this as we already had a copy of Withams very quirky first book 'Festive' and the second one is even better! - This is definitely something different and is basically 200+ pages of all that is weird and wonderful in limited production graphic design - This book is meant to help spark ideas and I'm sure thats exactly what it will do. The fully heat sensitive cover is a neat touch although it may take a while for the entire book to get up to room temperature but its superb once its been in a warm studio for a few days! We buy hundreds of books for this studio - its great to get a reference book that is fun, creative, has a great sense of humour and not in the slightest bit pretentious. We loved it.
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