Review
"o:I enjoy reading PREDICTIVE DATA MINING. It presents an excellent perspective on the theory and practice of data mining. It can help educate statisticians to build alliances between statisticians and data miners. —Emanuel Parzen, Distinguished Professor of Statistics, Texas A&M University
Product Description
The potential business advantages of data mining are well documented in publications for executives and managers. However, developers implementing major data-mining systems need concrete information about the underlying technical principles and their practical manifestations in order to either integrate commercially available tools or write data-mining programs from scratch. This book is the first technical guide to provide a complete, generalized roadmap for developing data-mining applications, together with advice on performing these large-scale, open-ended analyses for real-world data warehouses. A state-of-the-art data-mining software kit accompanies the book. The software, which is delivered through a special web site, is a collection of routines for efficient mining of big data. Both classical and the more computationally expensive state-of-the-art prediction methods are included. Using a standard spreadsheet data format, this kit implements all of the data-mining tasks described in the book. The software is available for Windows 95/NT and Unix platforms (no need to specify when ordering).
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