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Groundswell (Hardcover)
by Charlene Li (Author), Josh Bernoff (Author)
4.3 out of 5 stars  (3 customer reviews)
RRP: £16.99
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Product details

  • Hardcover: 224 pages
  • Publisher: Harvard Business School Press (1 May 2008)
  • Language English
  • ISBN-10: 1422125009
  • ISBN-13: 978-1422125007
  • Product Dimensions: 23.6 x 16.3 x 3 cm
  • Average Customer Review: 4.3 out of 5 stars  (3 customer reviews)
  • Amazon.co.uk Sales Rank: 1,736 in Books (See Bestsellers in Books)

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Product Description

Financial Times, 21 May 2008
`for Groundswell's intended audience ... the emphasis on data and analytics is not a bug - it's a feature.'


IT Week, May 9, 2008
Readable and clearly argued ...Any organisation thinking of taking advantage of social networking will find plenty of food for thought.


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Front Cover | Copyright | Table of Contents | Excerpt | Index | Back Cover
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